Cricket Australia, a privately owned entity based in Australia, founded in 1905, employs approximately 590 individuals, and reported $293.9M in revenue as of 2025. Functioning as a tier 1 media tech buyer, its main product is spectator sports. The organization serves as the governing body for professional and amateur cricket within Australia.

2025 Revenue

Founded

1905

Headcount

586

Headquarters

Australia

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

Cricket Australia recently signed a deal with Komo Technologies on September 9, 2026, to use its audience engagement and data platform across international cricket and the Big Bash leagues. This agreement will enable the organization to run interactive features, including predictions, voting, and in-game participation tools, across venues, broadcasts, and digital products like CricketPlus. Previously, on September 8, 2026, Cricket Australia advanced with a plan to privatize stakes in teams, a move supported by Tasmania, Victoria, and Western Australia, despite fierce opposition from New South Wales and Queensland. This decision will provide states the scope to market and sell off stakes in their teams. Earlier, on August 31, 2026, Cricket Australia named the 15-man Australia A squad for a tour of India, featuring veteran batter Peter Handscomb and Ashes-winning pacemen Brendan Doggett and Jhye Richardson for the four-day component in Puducherry. This followed Cricket Australia's collaboration with Eluvio on August 30, 2026, to enhance Cricket TV, a new direct-to-consumer streaming service designed for a global audience.

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Cricket Australia offers 14 products in the media and telecoms services and sports industries. Cricket Australia's product portfolio comprises of bat sports, media and TV services and sports tickets, merchandise and sponsorship.
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Cricket Australia's revenues were less than $500M in 2025. Caretta Research has split Cricket Australia's revenue into 4 different product categories, the largest of which is cricket. For full access to Cricket Australia's revenue breakdown subscribe to Caretta Portal.
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Examples of Cricket Australia's suppliers include Accenture, NEP Group and HCLTech.

Example Suppliers

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Cricket Australia sells broadcasting rights of its 10 cricket competitions to 14 companies globally, covering 7 countries. Cricket Australia's rights holders include Sky Group. Cricket Australia currently holds 2 broadcasting rights for sports competitions including cricket.

Example Sports Rights Customers

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Example Sports Rights Suppliers

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