Women's Tennis Association, also known as WTA, is a privately owned organization headquartered in the United States. Founded in 1973, with approximately 730 employees, the organization reported $67.9M in revenue as of 2023 and functions as a tier 1 media tech buyer. The company specializes in racquet sports, functioning as the main organizing body of women's professional tennis. It is responsible for organizing and sanctioning numerous professional tennis tournaments throughout the year, including the four Grand Slam tournaments: Australian Open, French Open, Wimbledon, and US Open. The WTA also oversees the WTA Tour, which represents the highest level of competition for women's tennis players.
Julie Haddon was appointed to the WTA Ventures Board of Directors on August 14, 2026. WTA Ventures functions as the commercial arm of the WTA, established in partnership with CVC Capital Partners in 2023. Earlier that day, Elena Rybakina claimed the No. 1 position in the PIF Race to the WTA Finals Leaderboard after earning 650 Race points with her runner-up finish at the National Bank Open in Toronto. On August 3, Serena and Venus Williams accepted a main-draw wild card to reunite in doubles at the Cincinnati Open, with Venus also securing a singles wild card for the WTA 1000 event. This appearance marks the latest stop in Serena Williams' return to competition. Previously, on July 27, Lilli Tagger, 18, along with others, broke into the Top 50 of the PIF WTA Rankings for the first time, with Tagger winning her first WTA Tour singles title in Prague. This followed CazéTV's announcement on July 22 that it secured exclusive Brazilian broadcasting rights for the entire WTA Tour, encompassing all WTA 250, 500, and 1000 tournaments, from 2027 through the end of 2030.
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Women's Tennis Association (WTA) offers 3 products in the sports and media and telecoms services industries. Women's Tennis Association (WTA)'s product portfolio comprises of racquet sports, search, social, and retail media and content rights.
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Women's Tennis Association (WTA)'s revenues were less than $250M in 2023. Caretta Research has split Women's Tennis Association (WTA)'s revenue into 3 different product categories, the largest of which is tennis. For full access to Women's Tennis Association (WTA)'s revenue breakdown subscribe to Caretta Portal.
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Women's Tennis Association (WTA) has partners like Stats Perform. Examples of Women's Tennis Association (WTA)'s suppliers include NEP Group, Stats Perform and Mediapro.
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Women's Tennis Association (WTA) sells broadcasting rights of its tennis competitions to 47 companies globally, covering 13 countries. Women's Tennis Association (WTA)'s rights holders include Tencent Holdings.
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