Women's Tennis Association, also known as WTA, is a privately owned entity headquartered in the US. Founded in 1973 with approximately 730 employees, it reported $67.9M in revenue as of 2023, functioning as a tier 1 media tech buyer. The organization primarily focuses on racquet sports, serving as the main organizing body of women's professional tennis. It is responsible for organizing and sanctioning numerous professional tennis tournaments throughout the year, including the four Grand Slam tournaments: Australian Open, French Open, Wimbledon, and US Open. The WTA also oversees the WTA Tour, which represents the highest level of competition for women's tennis players.
On March 30, 2026, Aryna Sabalenka became the fifth player in WTA Tour history to complete the "Sunshine Double," winning both the BNP Paribas Open in Indian Wells and the Miami Open, which propelled her to the top of the PIF Race to the Finals Leaderboard. Previously, on March 19, Sloane Stephens secured her first main-draw victory of her latest comeback at the Miami Open, eight years after she won the tournament as champion. On March 18, Amanda Anisimova received an honorary mural at Hard Rock Stadium during the Miami Open, a tournament she attended as a child. This followed Sabalenka's March 10 victory over former World No. 1 Naomi Osaka, defeating her 6-2, 6-4 at the BNP Paribas Open to advance to the quarter-finals.
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Women's Tennis Association (WTA) offers 3 products in the sports and media and telecoms services industries. Women's Tennis Association (WTA)'s product portfolio comprises of content rights, racquet sports and media and TV services.
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Women's Tennis Association (WTA)'s revenues were less than $100M in 2023. Caretta Research has split Women's Tennis Association (WTA)'s revenue into 3 different product categories, the largest of which is tennis. For full access to Women's Tennis Association (WTA)'s revenue breakdown subscribe to Caretta Portal.
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Women's Tennis Association (WTA) has partners like Stats Perform. Examples of Women's Tennis Association (WTA)'s suppliers include NEP Group, Hawk-Eye Innovations and Mediapro.
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Women's Tennis Association (WTA) sells broadcasting rights of its tennis competitions to 46 companies globally, covering 12 countries. Women's Tennis Association (WTA)'s rights holders include Tencent Holdings.
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