Anura is a privately owned US-based software company founded in 2017. Employing approximately 20 people, it specializes in ad measurement and verification. The company's software detects malware and ad fraud in real-time, providing organizations with data on advertising performance. In 2023, Anura's revenue was less than $10 million.
Anura Solutions LLC launched a new two-factor authentication (2FA) feature to improve user dashboard security. A blog post explored how CAPTCHA and reCAPTCHA are circumvented by sophisticated bots and fraudsters, impacting user experience and security, and discussed the evolution, limitations, and alternatives to these security measures. Separately, the Sri Anura Puppetry Society, led by Nalin Gamvari, performed at the Swami Vivekananda Cultural Centre in commemoration of World Puppetry Day. Nuralogix Corp.’s Anura Magicmirror, using transdermal optical imaging technology and AI, provides health insights into over 100 health metrics.