Apple

Apple

https://www.apple.com/
https://www.linkedin.com/company/apple/

Apple, a publicly owned company headquartered in the US, was founded in 1976. With approximately 303,860 employees, it reported $416.2B in revenue as of 2025. The company specializes in consumer electronics, and designs, develops, and sells consumer electronics, computer software, and online services.

2025 Revenue

Founded

1976

Headcount

303,860

Headquarters

US

Primary Segment

Consumer electronics

Ownership

Publicly Owned

Deployments

3

News Summary:

On September 16, 2025, Apple received a Webby Award as one of the most influential companies in internet history. Later, Blackmagic Design announced support for Apple ProRes RAW in DaVinci Resolve 20.2 and Blackmagic Camera 9.8, including footage from the iPhone 17 Pro. These announcements follow news of Liberty Media's pursuit of media rights partnerships, potentially involving Apple.

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Apple offers 11 products in the telecoms tech, media tech and media and telecoms services industries. Apple's product portfolio comprises of production and post production, media and TV services, consumer electronics, user experience and devices, content security, enterprise and telecoms software and audio.

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Apple's revenues were $416.2B in 2025. Caretta Research has split Apple's revenue into 9 different product categories, the largest of which is consumer devices, which represents 78% of Apple's revenue.

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Mar

19th

2026

11:01

Emerging Tech, B2B Tag

Legacy Ad Industry: Consolidation, Or 'Spiders In A Jar'?

The ad industry has never been bigger. Companies around the world today spend more than a trillion dollars annually on “commercial communication.” The profits of five of the six most valuable companies in the world today -- Alphabet/Google, Amazon, Meta, Microsoft, Apple -- are funded entirely or significantly by advertising.

Mar

18th

2026

20:08

Artificial Intelligence, B2B Tag

Enhanced Creator Studio Workflows

Multiply the power of fluency in all the Creator Studio apps by integrating some simple chat-based AI tools to speed up your workflow. See how you can leverage Keynote, Pages, Numbers, Pixelmator Pro, Logic Pro, Motion, and Compressor along with built-in and supplemented AI tools to feed your Final Cut Pro central project hub.

Mar

16th

2026

21:28

Emerging Tech, B2B Tag

OWC Announces Roster for the Newly Announced Apple M5

Other World Computing has announced its roster of storage, connectivity, and expansion solutions for the newly announced Apple MacBook Pro with all-new M5 Pro and M5 Max and MacBook Air with M5, as well as the Apple iPad Air, powered by M4, and Studio Display and all-new Studio Display XDR.

Content+Technology

Mar

16th

2026

18:30

Emerging Tech, B2B Tag

Brands lag as women drive up to 85 per cent of buying decisions

MUMBAI: Women may be steering the shopping cart, but brands are still learning how to keep up. A new report by HerKey in partnership with Havas Creative India finds that while women influence 70–85 per cent of purchase decisions in India, most marketers are yet to translate that clout into meaningful strategy.

IndianTelevision

Mar

12th

2026

18:30

Emerging Tech, B2B Tag

Apple turns 50: half a century of thinking different

CALIFORNIA: It began in a garage. It ends, fifty years later, as one of the most valuable companies on earth. Apple is turning 50, and if that sounds like a midlife crisis waiting to happen, the Cupertino firm is having absolutely none of it.

IndianTelevision

Mar

10th

2026

11:30

Emerging Tech, Sports Rights Updates

SWITCHED OFF Apple discontinues 15 popular gadgets used by millions worldwide after new iPhone launch SWITCH OVER Big changes for TNT Sports, Sky, NOW & Discovery+ as HBO Max prepares UK launch ROCKY HORROR Nasa issues update on 220ft city-kille

APPLE has quietly discontinued 15 popular gadgets used by millions worldwide following the launch of its latest iPhone. The tech giant’s latest shake-up means several familiar devices are being phased out as the company refreshes its product line-up.

Mar

10th

2026

00:50

Emerging Tech, B2B Tag

Global smartphone production reaches 1.25 bln units in 2025 - TrendForce

Global smartphone production reached approximately 1.254 billion units in 2025, an increase of 2.5 percent year on year, with Apple and Samsung Electronics each producing nearly 240 million devices to jointly lead the market, according to analysis by TrendForce. Global output totalled 337 million units in the fourth quarter of 2025, up 2.7 percent quarter on quarter. Shipments during the period were supported by demand for Apple's new iPhone 17 line-up.

Feb

27th

2026

13:14

Emerging Tech, Sports Rights Updates

Netflix, Apple TV align on F1 broadcasting deal

NETFLIX will stream the Canadian Formula 1 Grand Prix live to viewers in the United States in May, under an agreement that makes the season eight of its hit docu-series Drive to Survive available on Apple TV.

Feb

26th

2026

18:30

Emerging Tech, Sports Rights Updates, B2B Tag

Live Sports on TV: Premium Moments at Scale in a Broadcast + Streaming World

From the Milan Winter Olympics to the FIFA World Cup 2026 and the next Super Bowl, live sports continue to command global attention. Broadcast and streaming companies that align rights strategy, ad sales execution, and revenue management technology will unlock the full value of live sports.

4RFV International Broadcast News

Feb

26th

2026

05:41

Emerging Tech, B2B Tag

Spain watchdog accuses Apple, Amazon of breaching 2023 antitrust ruling

Spain's antitrust regulator CNMC has opened new proceedings against Apple and Amazon, accusing the companies of breaching a 2023 order to halt anti-competitive practices. The watchdog said both firms infringed a cease-and-desist directive linked to the previous case in which they were fined more than EUR 194 million for colluding to limit the sale of Apple products by third-party retailers on Amazon's Spanish site.

Feb

25th

2026

03:43

Samsung phones popular in primary school, iPhones for high school

Samsung smartphones are more popular for primary school children, while kids switch to iPhones as they get older, research by Telecompaper shows. Across kids and teens Apple has the highest share in the Netherlands, followed by Samsung, while KPN Is the most common mobile provider, serving 19 percent of 6-18 year-olds. Vodafone and Odido gain market share as children become older.

Feb

24th

2026

01:12

Partnerships and Alliances, Emerging Tech, B2B Tag

Infobip supports Apple satellite roadside assistance in Australia

Infobip has enabled support for Apple's Roadside Assistance via satellite feature in Australia through a collaboration with Australian Motoring Service. The integration allows drivers using an iPhone 14 or later to request roadside assistance and exchange text messages with AMS in areas without terrestrial mobile coverage. The feature is delivered via Infobip's Cloud Contact Center platform.

Apple has commercial and technical partners like Ericsson and Comcast Corporation. Examples of Apple's suppliers include Canal+, Deluxe and Qualcomm.

Example Customers

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Example Suppliers

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Example Partners

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Apple currently holds 10 broadcasting rights for sports competitions including soccer | association football, other sports and motorsports.

Example Sports Rights Suppliers

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Analyst insight reports

Channel hopping: a hybrid approach to TV distribution

What a winning pay TV architecture looks like

The rise of super-apps

IBC 2025 – an industry reinventing itself, slowly

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