Banijay is a privately owned company headquartered in Paris, France, operating as a tier 1 media tech buyer. Controlled via FL Entertainment (LOV Group) and listing Banijay Group as a parent company, it was founded in 2008 by Stéphane Courbit. The company employs approximately 620 individuals and reported $2.8B in revenue as of 2024. Specializing in content rights, Banijay functions as a significant independent television production and media distribution conglomerate. Its global market presence has been established through strategic consolidation, including acquisitions such as Zodiak Media (2016) and Endemol Shine Group (2020), alongside a substantial merger combining Banijay Entertainment with All3Media. The consolidated enterprise includes over 170 creative labels operating across 25 countries and controls an expansive library of more than 260,000 hours of multi-genre programming. This library anchors recognized unscripted and scripted intellectual properties (IP) like The Traitors, Big Brother, Survivor, MasterChef, Peaky Blinders, Gogglebox, and Black Mirror. Beyond core television production, Banijay has diversified into additional sectors, managing premium live events through Banijay Live (Balich Wonder Studio) and a digital media and sports betting ecosystem via Banijay Gaming (Betclic and Tipico).
Banijay Americas CEO Ben Samek will oversee the combined company's U.S. operations following the anticipated completion of the $8 billion merger between Banijay and All3Media, as announced on July 31, 2026. Previously, on July 30, Banijay reported its newly established Gaming division accounted for almost half of group revenue, driving a 16.9% increase in group revenue to €2.58 billion for the first six months of 2026, accelerating its transformation into a diversified entertainment and betting group. This financial performance followed the company's July 29 update, which indicated Banijay Entertainment revenue dips during a transitional period after its mega-merger with All3Media. Earlier on July 29, Banijay Gaming, owner of Betclic and Tipico, appointed Antoine Jouteau as its new Chief Executive Officer amidst a significant expansion of its international presence, which included the acquisition of German market leader Tipico earlier in the year.
Banijay has customers like RTL Deutschland. Banijay has commercial and technical partners like Keshet Media Group, Prime Video & Amazon Studios and Pokeepsie Films. Examples of Banijay's suppliers include Moments Lab, Tigre Productions and EMG (Euro Media Group).
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