Blackbird.ai, a privately owned US-based company founded in 2017, specializes in ad measurement and verification. Employing approximately 80 people, the company's revenue in 2023 was less than $10 million. In addition to its core ad services, Blackbird.ai also develops tools designed to identify AI-generated misinformation and disinformation.
Blackbird.ai offered a briefing on manipulated narratives, highlighting the risk of sudden, widespread brand attacks. A senior intelligence analyst from Blackbird.ai commented on the potential misuse of data for various consumer targeting purposes, including marketing and blackmail. The company also noted the impact of AI on employment, particularly concerning entry-level opportunities. Furthermore, Blackbird.ai explained how narrative intelligence helps energy sector leaders mitigate narrative attacks stemming from misinformation and disinformation, protecting shareholder value. The rise of generative AI and various online platforms has created new avenues for such attacks.
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Blackbird.ai offers 2 products in the enterprise tech and ad tech industries. Blackbird.ai's product portfolio comprises of ad measurement and verification and generative AI.
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Blackbird.ai's revenues were less than $10M in 2023. All the revenue comes from brand suitability and contextual advertising tools.
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