BNNVARA, also known as Omroepvereniging BNN-VARA, is a state-owned organization based in the Netherlands. Established in 2014 as a merger between BNN and VARA, it functions as a tier 1 media tech buyer specializing in media managed services. With approximately 610 employees, the company reported $146.9M in revenue as of 2024. BNNVARA operates as a Dutch public broadcasting organization, managing several television and radio networks within the Netherlands, and also produces digital content and runs an online platform that provides access to its programs and other media.

2024 Revenue

Founded

2014

Headcount

601

Headquarters

Netherlands

Primary Segment

Media managed services

Ownership

State Owned

News Summary:

On January 30, 2026, public broadcasters, including BNNVARA for its program 'Kassa,' saw a potential reversal of an extra 50 million euro cut to public broadcasting, as indicated by the upcoming cabinet's coalition agreement. Previously, on January 19, Roos Moggré was slated to present the BNNVARA talk show "Pauw De Wit & Moggré" for two weeks on NPO 1, airing daily from February 9 to 19 immediately following the Olympic Games broadcasts. Earlier in January, specifically on January 9, BNNVARA presenter Erik Dijkstra launched a new weekly podcast titled "Blok & Dijkstra Read Books Yet" alongside AVROTROS's Mischa Blok, sharing stories from literature and personal experiences. This followed BNNVARA's launch of its new NPO Radio 1 program, 'The Red Wire,' on New Year's Day, 2026. Presented by Natasja Gibbs and Stephan Komduur, the program airs Monday to Thursday from 19:00 to 21:00, offering a contrarian view on the news.

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BNNVARA offers products in the media tech industry. BNNVARA's product portfolio comprises of media managed services.
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BNNVARA's revenues were less than $250M in 2024. All the revenue comes from content production services.
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Examples of BNNVARA's suppliers include NEP Group, EMG (Euro Media Group) and European Broadcasting Union (EBU).

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BNNVARA currently holds 4 broadcasting rights for sports competitions including multi-sport.

Example Sports Rights Suppliers

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