Avrotros

Avrotros, also known as Algemene Vereniging Radio Omroep and Televisie Radio Omroep Stichting, is a state-owned entity headquartered in the Netherlands. Founded in 2014, with approximately 510 employees, the company reported $163.5M in revenue as of 2024 and functions as a tier 1 media tech buyer. The company provides media managed services. It operates as a Dutch public broadcaster, formed from the 2014 merger of AVRO and TROS, operating within the national NPO framework. Its programming encompasses arts, culture, and popular entertainment, reflecting its dual heritage. The broadcaster produces domestic content such as the reality-competition series Wie is de Mol? and the police drama Flikken Maastricht. Internationally, Avrotros manages the Netherlands' participation in and broadcast of the Eurovision Song Contest, handling both the selection of the national entry and the transmission of the event.