DStv, also known as Digital Satellite Television, is a privately owned company headquartered in South Africa. It operates as a subsidiary of MultiChoice South Africa and is a tier 1 media tech buyer. Founded in 1995, the company employs approximately 810 individuals, specializing in media and TV services. Functioning as a direct-to-home satellite television product focused on Sub-Saharan Africa, the platform offers a multi-tier subscription layout, including Premium, Compact Plus, Compact, Family, and Access bouquets. DStv bundles hundreds of linear high-definition audio and video channels, providing international movies, global news networks, and local telenovelas. Its satellite architecture is extended into the digital sphere via DStv Stream, a standalone over-the-top software platform that replicates the complete linear television experience on smart devices without requiring a physical satellite dish or decoder unit.
MultiChoice began overhauling DStv with a new package structure, additional channels, and a revamped visual identity on September 8, 2026, describing it as the pay-TV service's biggest rethink in 15 years. CEO Willington Ngwepe explained the existing 15-year-old package structure no longer matched evolving customer expectations during a media event in Randburg. This transformation, ushering in the "Expect+" era and a new brand identity, follows French media giant Canal+'s R50 billion acquisition of MultiChoice in late 2025 and is supported by an ambitious R1.9 billion turnaround "boost plan." While these structural changes are underway, piracy continues to challenge the company. The restructured package lineup is set to roll out to customers on September 17, 2026. Earlier, on August 22, 2026, DStv announced that its South African satellite customers could save up to 38% on their monthly subscription by switching to the broadcaster’s streaming-only products, provided they already pay for an internet connection.
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