Joyy

News Summary:

On September 3, 2026, BIGO Ads, the advertising platform operated by JOYY Inc., proposed rethinking mobile user acquisition, arguing that user acquisition and monetization should be evaluated as parts of the same economic system. This followed BIGO Ads' call on September 2 for a more connected approach to mobile app growth, encouraging developers to focus on long-term user value across the full app journey. Previously, on September 1, JOYY reported Q2 2026 net revenues of $590.8 million, up 16.3% year-over-year and 6.3% quarter-over-quarter. Non-GAAP operating income increased 28.2% year-over-year to $49.1 million, and non-GAAP EBITDA grew 18.1% year-over-year to $56.9 million. Social entertainment revenue increased 7.4% year-over-year, BIGO Ads revenue jumped 53.1%, and Shopline revenue rose 28.6%. Management raised its non-GAAP operating income growth target to approximately 20% year-over-year and expects Shopline to achieve operating breakeven by 2028, with its revenue growing in the mid-20s year-over-year in Q3. The company maintains a net cash position of $3.06 billion and plans to continue its $1.5 billion shareholder return program through 2028. Earlier, on August 27, JOYY's Q2 2026 results showed revenue of US$590.75 million and net income of US$51.45 million, and it declared a dividend of US$1.55 per ADS, payable October 16, 2026. The company also executed $216 million in share repurchases and distributed $142 million in dividends, emphasizing its plan to evolve into a multi-engine global technology entity where non-live streaming segments contribute close to half of total revenue and operating profit by 2028.