MediaForEurope, also known as MFE and Gruppo Mediaset, is a privately owned company controlled by the Berlusconi family's Fininvest group, headquartered in Italy and incorporated in the Netherlands. Founded in 1978, with approximately 5,660 employees, the company reported $2.4 billion in revenue as of 2025, operating as a tier 1 media tech buyer. The company specializes in broadcast television and radio, functioning as a European commercial broadcasting and media holding company. It controls a network of free-to-air television channels, digital streaming platforms, commercial advertising agencies, and radio stations across Italy, Spain, and Central Europe. MFE operates through a multi-market model anchored by Mediaset S.p.A. in Italy, which broadcasts networks Canale 5, Italia 1, and Rete 4, and manages the direct-to-consumer platform Mediaset Infinity. Its operations also include Mediaset España in Spain and a majority controlling stake in ProSiebenSat.1. The group is supported by its exclusive advertising concession sales arm, Publitalia '80, and national radio network RadioMediaset, serving as an integrated, multi-platform media system across six European countries.

2025 Revenue

Founded

1978

Headcount

5,651

Headquarters

Italy

Primary Segment

Broadcast television and radio

Ownership

Privately Owned

News Summary:

MFE-MEDIAFOREUROPE N.V. increased its legal share capital on October 1, 2026, by issuing 1,236,555 ordinary 'A' class shares with a par value of EUR 0.06. This change, charged against the company's share premium reserve, implements MFE's 2021-2023 medium-long term incentive plan, with the number of ordinary 'B' class shares remaining unchanged at 236,245,512. This action followed the company's September 23, 2026, completion of the 2021-2023 incentive plan assessment, which resulted in the awarding of 1,236,555 newly-issued 'A' shares and 844,992 already issued 'B' shares to beneficiaries. The awarded shares were scheduled for transfer on October 1, 2026, and will be subject to a 24-month lock-up period over 20% of the shares. Earlier on September 23, 2026, MFE-MediaForEurope introduced a cross-European simultaneous reach ad format. This initiative aims to allow advertisers to run campaigns more easily across European markets, leveraging the company's full control of German broadcaster ProSieben, which it acquired over a year prior, to reclaim ad budgets from tech platforms and compete with US streaming giants.

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MediaForEurope offers 3 products in the media and telecoms services industry. MediaForEurope's product portfolio comprises of media and TV services and broadcast television and radio.
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MediaForEurope's revenues were over $1B in 2025. Caretta Research has split MediaForEurope's revenue into 2 different product categories, the largest of which is linear TV carriage or subscription (national). For full access to MediaForEurope's revenue breakdown subscribe to Caretta Portal.
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Examples of MediaForEurope's suppliers include DAZN Group, Shure and Accenture.

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MediaForEurope currently holds 13 broadcasting rights for sports competitions including sailing, motorsports, american football, soccer | association football and multi-sport.

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