National Association of Intercollegiate Athletics, also known as NAIA, is a privately owned organization headquartered in the US. Founded in 1937, it employs approximately 250 individuals and functions as a tier 1 media tech buyer. The association is a governing body specializing in the oversight and organization of athletic programs for smaller colleges and universities throughout the United States, with a main product focus on spectator sports.
On March 11, 2026, the National Association of Intercollegiate Athletics (NAIA) formalized a partnership with Premier Wireless, a Pinnacle Partner of T-Mobile, naming it the Official Trusted Connectivity Partner. This agreement seeks to enhance connectivity for student-athletes, athletic departments, and administrators. Previously, on March 9, 2026, NAIA President and CEO Jim Carr participated in a U.S. Senate roundtable discussion in Washington D.C. Hosted by Senator Bill Cassidy, Chairman of the U.S. Senate Health, Education, Labor, and Pensions Committee, the discussion, held on March 10, focused on potential reforms in collegiate athletics to address labor and education implications, aiming to protect student-athletes and ensure their opportunities for success.
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National Association of Intercollegiate Athletics (NAIA) offers 2 products in the sports and media and telecoms services industries. National Association of Intercollegiate Athletics (NAIA)'s product portfolio comprises of ball sports and media and TV services.
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