Nativo is a privately owned company founded in 2010 and headquartered in the US. It provides real-time bidding (RTB) and programmatic advertising solutions to brands and publishers. The company employs around 170 people and generated less than $25 million in revenue in 2022. Nativo's main product is a native advertising platform that allows advertisers to create and deliver native ads that match the look and feel of the surrounding content on publisher websites. The company's technology also enables publishers to monetize their content by selling native advertising space to advertisers.
Nativo's customers primarily consist of broadcast television and radio and streaming services companies. Examples of Nativo's customers include a360media, Hearst Communications and Motortrend Group.