Yieldmo

Yieldmo

https://yieldmo.com/
https://www.linkedin.com/company/yieldmo/

Yieldmo is a privately held advertising technology company founded in 2012 and headquartered in the United States. The company specializes in real-time bidding (RTB) and programmatic advertising, using machine learning and optimization to curate inventory for buyers and sellers. Yieldmo's smart exchange platform captures and interprets privacy-compliant, predictive signals to increase engagement. As of 2023, the company has over 160 employees and generates less than $100 million in annual revenue.

2023 Revenue

Founded

2012

Headcount

156

Headquarters

US

Primary Segment

RTB and programmatic

Ownership

Privately Owned

Similar Companies

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Yieldmo offers 3 products in the ad tech industry. Yieldmo's product portfolio comprises of RTB and programmatic and ad measurement and verification.

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Yieldmo's revenues were less than $100M in 2023. Caretta Research has split Yieldmo's revenue into 3 different product categories, the largest of which is ad exchange. For full access to Yieldmo's revenue breakdown subscribe to Caretta Portal.

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Dec

22nd

2024

03:15

Artificial Intelligence, Caretta Research_Monitor Company

Mobile: The Closest You Can Get to Your Consumers

Campaign Summary Yeildmo utilized dynamic format optimization and AI strategies to boost campaign effectiveness for a nonprofit, the Humane Society of the United States. Strategy Objective Yieldmo's objective was to encourage visitors to its website to participate in a range of pet-related actions.

Nov

19th

2024

13:28

Parks Associates: ATSC, Hearst Television, The CW Network, Echostar, ClixTV, Origin, Yieldmo, Google, Mansa, and Verizon Keynote Seventh Annual Future of Video, November 19-21 in California

Parks Associates: ATSC, Hearst Television, The CW Network, Echostar, ClixTV, Origin, Yieldmo, Google, Mansa, and Verizon Keynote Seventh Annual Future of Video, November 19-21 in California 47% of US internet households regularly use free ad-based streaming services; households watch 53 hours per week of video on average DALLAS, Nov.

Nov

18th

2024

18:30

Parks Associates: ATSC, Hearst Television, The CW Network, Echostar, ClixTV, Origin, Yieldmo, Google, Mansa, and Verizon keynote seventh annual Future of Video, November 19-21 in California

47% of US internet households regularly use free ad-based streaming services; households watch 53 hours per week of video on average Research firm Parks Associates hosts the seventh annual Future of Video: Business of Streaming this week, November 19-21 at the Marina del Ray Marriott in California.

Parks Associates

Oct

31st

2024

18:30

Funding Activities, Artificial Intelligence, Robotics

Repeat Founder Duo Raises $2.6M and Launches Workgrounds to Automate Hotel Room Block Sourcing and Management with AI

NEW YORK, NY, November 1, 2024 (EZ Newswire) -- Repeat founders Nikhil Sethi and Garrett Ullom have raised $2.6 million for Workgrounds , a startup solving hotel room block management for group bookings. Workgrounds already has clientele from fast-growing companies, including SeatGeek, RevenueCat, and Yieldmo, as demand for the product soars.

Oct

30th

2024

13:44

Partnerships and Alliances, Artificial Intelligence

New Research from Yieldmo Shows 62% of Ad Industry Execs Already Comfortable Bringing AI Into Creative Process, But Require More Instruction

Yieldmo , a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, released new research in partnership with Ascendant Network, identifying how executives from leading agencies and brand advertisers apply AI for creative generation and campaign optimization.

Oct

30th

2024

07:30

Partnerships and Alliances, Artificial Intelligence

New Research from Yieldmo Shows 62% of Ad Industry Execs Already Comfortable Bringing AI Into Creative Process, But Require More Instruction

NEW YORK, Oct. 30, 2024 (GLOBE NEWSWIRE) — Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, released new research in partnership with Ascendant Network, identifying how executives from leading agencies and brand advertisers apply AI for creative generation and campaign optimization.

Oct

10th

2024

04:20

Artificial Intelligence

Yieldmo improves ad relevance by 15% using Kumo AI predictions

Introduction Recently our team had the pleasure of sitting down with Sergei Izrailev, Head of Analytics and Data Science and Mahdi Sadjadi, Principal Data Scientist at Yieldmo to discuss their experience, implementation and the value gained using Kumo AI to facilitate predictions for their ad platform.

Oct

4th

2024

06:15

Management Changes, Artificial Intelligence

Yieldmo Strengthens Executive Leadership Team with Two New Appointments

Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, has increased its strategic leadership team by appointing two new roles. Eddie Ishak has joined as Senior Vice President, Experience Design and Development, while Yieldmo-veteran Dan Contento has been promoted to Chief Commercial Officer.

Oct

3rd

2024

08:25

Management Changes, Artificial Intelligence

Yieldmo Strengthens Executive Leadership Team with Two New Appointments

Yieldmo , a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, has increased its strategic leadership team by appointing two new roles. Eddie Ishak has joined as Senior Vice President, Experience Design and Development, while Yieldmo-veteran Dan Contento has been promoted to Chief Commercial Officer.

Oct

1st

2024

06:37

Artificial Intelligence

Yieldmo Achieves 15% Increase in Click-Through-Rate with Kumo AI Predictions

Introduction Yieldmo is a digital advertising platform that helps brands invent creative experiences through tech and AI, using bespoke ad formats, proprietary attention signals, predictive format selection, and privacy-safe premium inventory curation. Yieldmo believes all ads should be human-centered, tailored, and provoke users’ emotions and actions.

Sep

9th

2024

18:30

Partnerships and Alliances

Yieldmo & NumberEight Achieve a 130% Surge in Ad Spend on In-App Inventory

In a pioneering move to redefine mobile advertising, Yieldmo has partnered with NumberEight to tackle the complex challenges of mobile addressability, achieving a significant 130% increase in advertising spend for in-app inventory. This notable growth was primarily driven by an increase in in-app inventory addressability.

Sep

8th

2024

18:30

Partnerships and Alliances

Yieldmo & NumberEight Achieve a 130% Surge in Ad Spend on In-App Inventory

In a pioneering move to redefine mobile advertising, Yieldmo has partnered with NumberEight to tackle the complex challenges of mobile addressability, achieving a significant 130% increase in advertising spend for in-app inventory. This notable growth was primarily driven by an increase in in-app inventory addressability.

Yieldmo has partners like IRIS.TV.

Example Partners

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