Yieldmo, privately owned and headquartered in the US, was founded in 2012 and employs approximately 170 individuals, reporting $70.0M in revenue as of 2024. As an advertising technology company focused on RTB and programmatic solutions, it operates an exchange for buyers and sellers. The company specializes in technologies designed to capture and interpret privacy-compliant, predictive signals, using this data to curate inventory in real-time through machine learning and optimization.
On July 23, 2026, Yieldmo and WSC Sports-owned Partnerbrite announced a strategic partnership to deliver an integrated solution. This collaboration enables sports rights holders to build and scale Fan Media Networks, an evolution of retail media within the sports industry, by leveraging first-party fan data, fandom, and content. Previously, on June 12, Yieldmo expanded YMax.ai, its advertising platform, to enhance open web advertising by providing brands with URL-level transparency and adaptive AI-powered media optimization for activating high-intent audiences. Earlier the same day, Yieldmo appointed Anthony Flaccavento as Chief Revenue Officer.
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