Optable

Optable, a privately owned company headquartered in Canada, was founded in 2020 and employs approximately 60 individuals, providing solutions in data, targeting, and identity. The company functions as an identity management and data collaboration platform designed for the advertising ecosystem. Optable supports media owners, publishers, and platforms in leveraging their first-party data by enabling them to build an identity strategy, enrich audiences with data sets, and activate audiences through integrations. The platform addresses data management challenges, allowing customers to build identity graphs, reduce technology costs, and generate revenue.