Red Bull Media House, a privately owned Austrian company founded in 2006 (though operating as a separate entity since 2008), produces and distributes media content. Employing approximately 1120 people, the company's output includes television and radio broadcasts, alongside print publications, films, and online video. Its programming focuses on sports, culture, and lifestyle themes. In 2023, the company's revenue was below $1 billion.
Red Bull Media House used cloud technology, smartphones, and artificial intelligence to cover the 2025 Wings for Life World Run. This race spanned 170 countries and involved 310,719 runners. The AI assisted with facial recognition, starting number detection, and logo identification of the participants. Red Bull Media House employed TVU Network's remote production capabilities in conjunction with these technologies.
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Red Bull Media House offers 2 products in the media and telecoms services and media tech industries. Red Bull Media House's product portfolio comprises of broadcast television and radio and media managed services.
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Red Bull Media House's revenues were less than $1B in 2024. Caretta Research has split Red Bull Media House's revenue into 2 different product categories, the largest of which is linear (national channel groups). For full access to Red Bull Media House's revenue breakdown subscribe to Caretta Portal.
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