Sportsnet is a privately owned Canadian media company headquartered in Canada, owned by Rogers Sports & Media. Founded in 1998 and employing approximately 550 individuals, the company functions as a tier 1 media tech buyer, specializing in media and TV services. Operating as a Canadian English-language sports media brand, Sportsnet encompasses a multiplatform brand offering that includes Sportsnet, sportsnet.ca, Sportsnet 590 The FAN, Sportsnet 960 The FAN, Sportsnet 650 Vancouver, Sportsnet+, and the Sportsnet apps. Its television offerings consist of four regional channels: Sportsnet East, Sportsnet Ontario, Sportsnet West, and Sportsnet Pacific, alongside nationally-distributed channels such as Sportsnet ONE, Sportsnet 360, and Sportsnet World.

Revenue

Founded

1998

Headcount

544

Headquarters

Canada

Primary Segment

Media and TV services

Ownership

Privately Owned

News Summary:

On February 2, 2026, Sportsnet highlighted the retirement of Buck Martinez from the Blue Jays broadcast booth, identifying Joe Siddall as a potential successor to join Dan Shulman. Earlier in January 2026, Sportsnet provided a watch guide on January 8 for the final draws of pool play at the Crown Royal Players' Championship in Steinbach, Man., a Grand Slam of Curling event from which six teams in each division would advance to the playoffs. This followed an earlier watch guide on January 7 for Day 3 of the championship at the Southeast Event Centre, noting the midway point of pool play. In December 2025, Sportsnet reported on the preliminary round wrap-up and the developing playoff picture for the HearingLife Canadian Open in Saskatoon at Merlis Belsher Place on December 18. Previously, on December 16, Sportsnet and Sportsnet+ began their Canadian broadcast coverage for Day 2 of the HearingLife Canadian Open, with initial coverage starting Thursday with Draw 10.

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Sportsnet offers 3 products in the media and telecoms services industry. Sportsnet's product portfolio comprises of broadcast television and radio and media and TV services.
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Examples of Sportsnet's suppliers include Deltatre, Sportradar and Dorna Sports.

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Sportsnet currently holds 25 broadcasting rights for sports competitions including soccer | association football, combat sports, horse racing, rugby union, badminton, basketball, multi-sport, motorsports, tennis, baseball, curling, ice hockey, rugby league and golf.

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