Stadium, Privately Owned and headquartered in the United States, was founded in 2017 and has approximately 140 employees. The company operates as a tier 1 media tech buyer. It provides media and TV services, specializing as a multi-platform sports network that offers live and on-demand games and events, highlights, classic games, original programming, and daily live studio programming. Stadium's offerings include a 24/7 linear feed distributed across both digital and broadcast platforms, and on-demand (VOD) digital content.
Stadium, the Global Engagement Infrastructure (GEI) company powering Snackmagic and Swagmagic, acquired Confetti, a live-experiences platform servicing over 11,000 organizations for virtual and hybrid team events, on September 16, 2026, expanding its global engagement infrastructure. Previously, on April 28, the company implemented a new Product Information Management (PIM) solution, a project delivered through a hybrid team model with Avensia, to future-proof its product information. This followed the March 26 opening of Stadium's first new retail concept store in Täby, north of Stockholm, Sweden, as part of a broader effort to reinvent its physical presence across the Nordic sporting goods market.
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