Tokyo Broadcasting System, also known as TBS and TBS Television, is a publicly owned company headquartered in Japan, operating under Tokyo Broadcasting System Holdings. Founded in 1951, with approximately 180 employees, it reported $1.5B in revenue as of 2025 and functions as a tier 1 media tech buyer. The company's main product is broadcast television and radio, operating as a television network that is part of the Japanese media conglomerate TBS Holdings and one of Japan's five private broadcasters based in Tokyo. It heads the 28-affiliate Japan News Network (JNN). Its services are centered on the production, broadcast, and international distribution of a wide variety of television content, including news and information, scripted dramas, anime, and a portfolio of unscripted variety and game show formats that have been licensed globally, such as Sasuke (Ninja Warrior) and Takeshi's Castle.

2025 Revenue

Founded

1951

Headcount

172

Headquarters

Japan

Primary Segment

Broadcast television and radio

Ownership

Publicly Owned

News Summary:

Tokyo Broadcasting System (TBS) and Banijay Rights recently expanded their "Ninja Warrior" partnership on October 9, 2026. This followed the Format Recognition and Protection Association (FRAPA) adding Shunsuke Fukaya, Tokyo Broadcasting System Television’s head of new formats sales for Europe, to its advisory board on October 8, 2026. Fukaya, who joined TBS in 2009, previously spent 12 years in television production, including seven as an unscripted television director. Earlier, on September 1, 2026, TBS appointed Rina Yano as its head of business and legal affairs in the US, continuing to grow its operations stateside. Yano previously served as senior VP of business and legal affairs at faith-based studio Wonder Project, joining a US team that recently welcomed format specialist Elwin De Groot and Shuji Maeda, who relocated from Tokyo.

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Tokyo Broadcasting System offers 2 products in the media and telecoms services industry. Tokyo Broadcasting System's product portfolio comprises of broadcast television and radio.
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Tokyo Broadcasting System's revenues were $1.5B in 2025. Caretta Research has split Tokyo Broadcasting System's revenue into 2 different product categories, the largest of which is linear TV carriage or subscription (national), which represents 60% of Tokyo Broadcasting System's revenue.
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Examples of Tokyo Broadcasting System's suppliers include Yamaha Corporation, J-Stream and Netgear.

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Tokyo Broadcasting System currently holds 17 broadcasting rights for sports competitions including baseball, athletics, volleyball, golf, winter sports and multi-sport.

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