World Baseball Softball Confederation, also known as WBSC, is a privately owned organization headquartered in Switzerland. It operates as a tier 1 media tech buyer. Founded in 2013 with approximately 80 employees, the confederation functions as the international governing body for baseball and softball. It oversees a global sports movement comprising 198 National Federations and 12 Associate Members across 138 countries and territories, including Asia, Africa, the Americas, Europe, and Oceania. This network represents over 65 million athletes and attracts approximately 150 million fans to stadiums worldwide annually for bat sports.
On July 21, 2026, Türkiye announced its eight-player Baseball5 roster for the Mediterranean Games Taranto 2026, where Baseball5 will make its historic debut as a demonstration sport. Previously, on July 18, hosts Peru and the Philippines prepared to compete for fifth place in the WBSC Women's Softball World Cup Group Lima, following the Philippines' 8-0 five-inning victory over Peru in their Opening Round game. Earlier, on July 16, Baseball Canada announced the final roster for its Women's National Team ahead of the WBSC Women's Baseball World Cup Group Rockford, scheduled for July 22-26. The WBSC also extended its partnership with RAXUS INC. on the same day, confirming the company as a WBSC Global Sponsor and Presenting Sponsor for the 2026–2029 cycle. This followed Day 2 of the WBSC Women's Softball World Cup 2026 Group Lima on July 15, which featured four games, including a clash between unbeaten Puerto Rico and Venezuela.
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World Baseball Softball Confederation (WBSC) offers 10 products in the media and telecoms services and sports industries. World Baseball Softball Confederation (WBSC)'s product portfolio comprises of search, social, and retail media, bat sports and media and TV services.
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Caretta Research has split World Baseball Softball Confederation (WBSC)'s revenue into 4 different product categories, the largest of which is baseball. For full access to World Baseball Softball Confederation (WBSC)'s revenue breakdown subscribe to Caretta Portal.
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Examples of World Baseball Softball Confederation (WBSC)'s suppliers include Dartfish, Wiistream and Monterosa.
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World Baseball Softball Confederation (WBSC) sells broadcasting rights of its 8 baseball and softball competitions to 55 companies globally, covering 20 countries. World Baseball Softball Confederation (WBSC)'s rights holders include Sky Group. World Baseball Softball Confederation (WBSC) currently holds 8 broadcasting rights for sports competitions including multi-sport, softball and baseball.
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Example Sports Rights Suppliers
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