TrafficGuard, a publicly owned Australian company founded in 2015, offers ad measurement and verification services. As of 2023, the company employs approximately 80 people and reported revenues of less than $10 million. Its primary function is providing tools to detect and prevent advertising fraud.
TrafficGuard's CPO, Miguel Lopes, participated in a MarTech interview. The company offers solutions to prevent click fraud, boost ROI on Google Search campaigns, reduce fake installs and cost-per-acquisition through real-time mobile fraud protection, and block invalid traffic across all PMax channels to optimize conversion performance. This information was presented in multiple news stories. A separate news story mentions a partnership with Couchdrop, a company that launched a new data center Point of Presence (POP) in Singapore, improving connectivity and performance across Asia. This new POP will assist users in meeting compliance requirements by keeping data processing within the region.
Similar Companies
Subscribe for full access to TrafficGuard's profile
TrafficGuard offers products in the ad tech industry. TrafficGuard's product portfolio comprises of ad measurement and verification.
Subscribe for full access to TrafficGuard's products in full detail
TrafficGuard's revenues were $1.6M in 2023. All the revenue comes from fraud detection and prevention.
Subscribe for full access to TrafficGuard's revenue in full detail
Subscribe for full access to TrafficGuard's products in full detail 
