TrafficGuard, publicly owned and headquartered in Australia, was founded in 2015, employs approximately 80 individuals, and reported $5.1M in revenue as of 2025. The company specializes in ad measurement and verification, providing tools for ad verification and fraud prevention.
On August 18, 2026, TrafficGuard highlighted that gambling companies wasted millions on advertising targeting bots and existing users during the World Cup 2026. The tournament was deemed the largest betting event globally, with users wagering over $50 billion, and DraftKings reported a 650% increase in wagers compared to the last World Cup in Qatar.
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TrafficGuard offers products in the ad tech and services industry. TrafficGuard's product portfolio comprises of ad measurement and verification.
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TrafficGuard's revenues were $5.1M in 2025. All the revenue comes from fraud detection and prevention.
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