United States Golf Association, also known as USGA, a privately owned entity headquartered in the US, was founded in 1894, employs approximately 500 individuals, and reported $324.8M in revenue as of 2024. The organization functions as a tier 1 media tech buyer. It operates as the governing body for golf in the United States and is responsible for organising many of golf’s professional and amateur championships, including the U.S. Open and U.S. Women’s Open.
The United States Golf Association announced on September 15, 2026, that Lancaster Country Club will host five USGA women’s championships between 2028 and 2044. These events include the 2028 U.S. Girls’ Junior, the 2033 U.S. Senior Women’s Open, the 2037 U.S. Women’s Mid-Amateur, the 2040 U.S. Women’s Amateur, and the 2044 U.S. Women’s Open. Previously, on July 28, the USGA affirmed its commitment as a founding partner of First Tee, contributing $200,000 annually to grassroots youth development initiatives that remove participation barriers like cost and access. On June 17, CEO Mike Whan announced a $1 million increase to the 2026 U.S. Open purse, bringing the total for the 126th edition to $22.5 million, matching the Masters. Earlier that day, the organization highlighted its ongoing partnership with Rolex, which serves as the official timekeeper for its championships and collaborates on ensuring understanding of the Rules of Golf.
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United States Golf Association (USGA) offers 6 products in the sports and media and telecoms services industries. United States Golf Association (USGA)'s product portfolio comprises of search, social, and retail media and golf.
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United States Golf Association (USGA)'s revenues were less than $500M in 2024. Caretta Research has split United States Golf Association (USGA)'s revenue into 2 different product categories, the largest of which is golf. For full access to United States Golf Association (USGA)'s revenue breakdown subscribe to Caretta Portal.
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Examples of United States Golf Association (USGA)'s suppliers include WSC Sports, SMT (SportsMEDIA Technology) and Brightcove.
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United States Golf Association (USGA) sells broadcasting rights of its 5 golf competitions to 18 companies globally, covering 5 countries. United States Golf Association (USGA)'s rights holders include Telefonica.
Example Sports Rights Customers
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