United States Tennis Association, also known as USTA, is a privately owned organization headquartered in the US. Founded in 1881, the association employs approximately 1660 individuals and reported $468.6M in revenue as of 2024. Functioning as a tier 1 media tech buyer, the company specializes in racquet sports. It operates as the national governing body for tennis in the United States, a not-for-profit organization with more than 700,000 members. The USTA invests its proceeds to promote and develop the growth of tennis, from the grass-roots to the professional levels, and was created to standardize rules and regulations and to promote and develop the growth of tennis in the United States.
On May 1, 2026, the United States Tennis Association (USTA) announced a five-year partnership with wearable technology firm Oura, designating Oura as an official sponsor and wearable fitness device partner for the USTA, the US Open grand slam, and USTA Coaching. This agreement further expands Oura's sports sponsorships in the U.S. Earlier, on February 26, 2026, the USTA appointed Craig Tiley, who currently serves as chief executive of Tennis Australia, as its new chief executive officer. Tiley received credit for significantly increasing tennis participation in Australia during his previous role.
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United States Tennis Association (USTA) offers 2 products in the sports and media and telecoms services industries. United States Tennis Association (USTA)'s product portfolio comprises of racquet sports and search, social, and retail media.
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United States Tennis Association (USTA)'s revenues were less than $1B in 2024. Caretta Research has split United States Tennis Association (USTA)'s revenue into 2 different product categories, the largest of which is tennis. For full access to United States Tennis Association (USTA)'s revenue breakdown subscribe to Caretta Portal.
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Examples of United States Tennis Association (USTA)'s suppliers include Grass Valley, SMT (SportsMEDIA Technology) and Hawk-Eye Innovations.
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United States Tennis Association (USTA) sells broadcasting rights of its tennis competitions to 22 companies globally, covering 8 countries. United States Tennis Association (USTA)'s rights holders include Telefonica.
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