Women's Tennis Association, also known as WTA, is a privately owned organization headquartered in the United States. Founded in 1973, with approximately 730 employees, the organization reported $67.9M in revenue as of 2023 and functions as a tier 1 media tech buyer. The company specializes in racquet sports, functioning as the main organizing body of women's professional tennis. It is responsible for organizing and sanctioning numerous professional tennis tournaments throughout the year, including the four Grand Slam tournaments: Australian Open, French Open, Wimbledon, and US Open. The WTA also oversees the WTA Tour, which represents the highest level of competition for women's tennis players.
CazéTV secured exclusive Brazilian broadcasting rights for the entire WTA Tour, including all WTA 250, WTA 500, and WTA 1000 tournaments, under an agreement running from 2027 through 2030, marking a significant expansion of its tennis project. Earlier in July, Elise Mertens and Linda Noskova each reached their first Wimbledon quarterfinals, with Noskova notably defeating Madison Keys. On July 1, the WTA announced the Indian Wells Tennis Garden in Indian Wells, California, as the host for the 2026 WTA Finals, scheduled for November 8-15. Previously, on May 19, wildcard entries made national history in Rabat, as Yasmine Kabbaj became the first Moroccan player to win a match on the WTA Tour since 2011 by beating Berfu Cengiz. The day before, on May 18, World No. 1 Aryna Sabalenka was featured in the May digital cover story for Vogue magazine, discussing her emotions and rise to the top of the WTA Tour.
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Women's Tennis Association (WTA) offers 3 products in the media and telecoms services and sports industries. Women's Tennis Association (WTA)'s product portfolio comprises of racquet sports, search, social, and retail media and content rights.
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Women's Tennis Association (WTA)'s revenues were less than $100M in 2023. Caretta Research has split Women's Tennis Association (WTA)'s revenue into 3 different product categories, the largest of which is tennis. For full access to Women's Tennis Association (WTA)'s revenue breakdown subscribe to Caretta Portal.
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Women's Tennis Association (WTA) has partners like Stats Perform. Examples of Women's Tennis Association (WTA)'s suppliers include Stats Perform, NEP Group and Mediapro.
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Women's Tennis Association (WTA) sells broadcasting rights of its tennis competitions to 47 companies globally, covering 13 countries. Women's Tennis Association (WTA)'s rights holders include Tencent Holdings.
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