Yettel Serbia is a privately owned company headquartered in Serbia, functioning as a tier 1 media tech buyer. It is a subsidiary of PPF Group and e&. Founded in 2022, it employs approximately 1,720 individuals and reported $682.9M in revenue as of 2025. The company specializes in telecoms, providing mobile, fixed, internet, and IPTV services.

2025 Revenue

Founded

2022

Headcount

1,530

Headquarters

Serbia

Primary Segment

Telecoms

Ownership

Privately Owned

News Summary:

Yettel Serbia led 5G deployment in Serbia with 1,464 base stations as of Q1 2026, according to a September 15, 2026 report from regulator Ratel. While Telekom Srbija (Mts) operated more overall base stations (3,539) and led in 2G, 3G, and 4G infrastructure, Yettel secured a clear lead in 5G. Earlier, on August 24, 2026, Yettel's parent company, PPF Group, highlighted its investment in advanced cybersecurity technologies and an ecosystem through its telecommunications entities, including Yettel, to address current and emerging threats like quantum computing. This followed Yettel being named Serbia's best mobile network on August 21, 2026, according to independent network quality tests conducted by Ookla, umlaut, and P3, making it the only operator in Serbia to have its network quality confirmed by all three assessments. Previously, on May 27, 2026, the Opensignal report for Q1 2026 also crowned Yettel as the 'Best Network' in Serbia, citing superior performance in Consistent Quality, Time on Network, and Coverage Experience, and a shared lead in Download Speed and Reliability Experience, alongside sole leadership in Video Experience and Games Experience. On April 30, 2026, Yettel joined A1 Srbija and Telekom Srbija in signing Unicef's Declaration for Action in the Interests of Children's Rights in the Digital Environment, pledging to enhance efforts in children's online safety, privacy, data protection, and digital inclusion.

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Yettel Serbia offers 5 products in the media and telecoms services industry. Yettel Serbia's product portfolio comprises of consumer electronics, telecoms and media and TV services.
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Yettel Serbia's revenues were less than $1B in 2025. Caretta Research has split Yettel Serbia's revenue into 5 different product categories, the largest of which is mobile services. For full access to Yettel Serbia's revenue breakdown subscribe to Caretta Portal.
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Examples of Yettel Serbia's suppliers include Google, ZTE and Kaltura.

Example Suppliers

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