Zeotap

Zeotap

https://zeotap.com/
https://www.linkedin.com/company/zeotap/

Zeotap, a privately owned German company founded in 2014, provides technology for marketers and agencies. As a customer data platform, its offerings center around data management and related services. Employing approximately 180 people, the company reported revenues of around $25 million in 2023.

2023 Revenue

Founded

2014

Headcount

171

Headquarters

Germany

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

Deployments

1

News Summary:

On April 1, 2025, Zeotap announced a leadership realignment. Daniel Heer, the company's CEO since its founding, transitioned to the role of President, reporting to the Chairman. This change, according to Chairman Amir Rosentuler, will allow Heer to focus on building strategic alliances and expanding the company's reach. Separately, Matt Bennathan, who previously led the building, selling, and distribution of audiences in digital advertising at Zeotap, was appointed Chief Commercial Officer at Lumen Research on April 10th. Bennathan's prior experience includes roles at eXelate, Nielsen Marketing Cloud, and Oracle Data Cloud. Zeotap's platform is validated for use with Google Cloud BigQuery, enabling faster work and streamlined evaluation cycles for users.

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Zeotap offers 3 products in the telecoms tech, media tech and ad tech industries. Zeotap's product portfolio comprises of marketer and agency technology, video business systems and enterprise and telecoms software.

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Zeotap's revenues were less than $50M in 2023. Caretta Research has split Zeotap's revenue into 3 different product categories, the largest of which is customer data platforms (CDP). For full access to Zeotap's revenue breakdown subscribe to Caretta Portal.

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Apr

17th

2025

16:18

Caretta Research_Monitor Company

Zeotap Is Now Google Cloud Ready – BigQuery Certified

Zeotap is purpose-built for enterprise teams who want to activate customer data confidently, securely, and in real time. If BigQuery is part of your stack, this designation means: You can move faster—our platform is validated and ready You’ll save time during evaluation cycles—no need to test core compatibility You benefit from a joint roadmap—developed in collaboration with Google Cloud BigQuery isn’t just a third-party integration for us—it’s a core workhorse of our platform.

Apr

10th

2025

07:06

Caretta Research_Monitor Company

Lumen Research appoints Matt Bennathan as Chief Commercial Officer

Thursday 10th April, London: Leading attention business Lumen Research has appointed Matt Bennathan as Chief Commercial Officer (CCO), bringing over 25 years experience in martech and adtech to the company. Matt joins from Zeotap Data, where he led building, selling and distribution of the most effective audiences in digital advertising.

Apr

9th

2025

18:30

Management Changes, Caretta Research_Monitor Company

Lumen appoints chief commercial officer

Bennathan (pictured) was previously at Zeotap Data, where he worked in the building, selling and distribution of audiences in digital advertising. Prior to Zeotap, Bennathan led teams at companies including eXelate, Nielsen Marketing Cloud and Oracle Data Cloud.

Apr

1st

2025

05:40

Management Changes, Caretta Research_Monitor Company

Daniel Heer Appointed President, Elad Simon Named CEO

"We are thrilled about this new phase in Zeotap's leadership," said Amir Rosentuler, Chairman of Zeotap. "Daniel's vision and drive have been instrumental in shaping Zeotap into the CDP leader it is today. As he moves into the role of President, his focus will be on building strategic alliances and expanding our reach.

Wallstreet Online

Apr

1st

2025

01:30

Management Changes, Caretta Research_Monitor Company

Zeotap Announces Strategic Leadership Realignment: Daniel Heer Appointed President, Elad Simon Named CEO

BERLIN , April 1, 2025 /PRNewswire/ -- Zeotap, a leading Customer Data Platform (CDP) provider, today announces a strategic leadership realignment that will see Daniel Heer , who has served as the company's CEO since its inception, transition into the role of President, reporting directly to the Chairman.

Dec

28th

2024

21:10

Providing seamless experiences with Inbound Federation \r Another way Zeotap is providing a more modern experience for its customers through its Okta implementation is through offering Inbound Federation identity management to its customers, a capability that was a key component in Zeotap’s decision to partner with Okta.

Dec

4th

2024

18:30

Partnerships and Alliances, Caretta Research_Monitor Company

Zeotap and Insider Partner to Unify Customer Data and Drive Seamless Real-Time Experiences

Berlin, 5 December 2024 – Zeotap, an enterprise Customer Data Platform (CDP), and Insider, a

Dec

3rd

2024

05:33

Elevating Personalisation with Zeotap CDP’s Interact SDK: Enabling Real-Time Customer Engagement

One of Interact SDK’s most compelling features is its ability to deliver on-the-spot personalisation, especially in cases where real-time data can significantly impact user experience. Here are two use cases illustrating how Interact SDK can transform personalisation across various customer interactions.

Dec

2nd

2024

18:30

Management Changes

Fashion Industry Expert Dr. Achim Berg Joins Zeotap as Senior Advisor to Drive CDP Growth

Zeotap, the enterprise Customer Data Platform (CDP), is delighted to announce the appointment of Dr. Achim Berg as Senior Advisor and Investor. A globally recognized leader in the fashion and luxury sectors, Dr. Berg brings over two decades of strategic advisory expertise, including 14 years as Partner and Senior Partner at McKinsey & Company. He was a co-founder of McKinsey’s Apparel, Fashion & Luxury practice and later served as its global leader from 2015 to 2023. ■

Nov

22nd

2024

09:09

Boosting Match Rates and Engagement with Zeotap CDP

In an era where customer data is dispersed and fragmented, achieving high audience match rates can be challenging. Yet, for leading retailers, the ability to accurately identify and reach customers is crucial for driving campaign success and maximising ROI.

Nov

22nd

2024

08:10

Maximising Retail ROAS and Reach with Zeotap CDP

As retail marketing continues to evolve, tools like Zeotap CDP are essential for businesses to stay ahead, transforming customer data into strategic advantages. Zeotap CDP continues to empower leading retailers with tools that transform customer data into strategic advantages.

Nov

19th

2024

18:30

Partnerships and Alliances, Funding Activities

Zeotap announces $25 million funding to mark profitability milestone, adds Chair and COO to leadership team

“We continue to be the go-to CDP for Europe’s most recognisable and innovative brands,” said Projjol Banerjea, founder and Chief Product Officer at Zeotap.

Zeotap has customers like Douglas Marketing Solutions.

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