Zuora, a privately owned US-based company founded in 2007, offers cloud-based software solutions. Its primary focus is providing tools for businesses to establish and operate subscription-based models. As of 2024, the company employed approximately 1760 people and generated revenue of around $500 million. While its Wikipedia entry mentions broader applications, its core product offering centers on systems for managing subscription businesses.
On April 15, 2025, the company released the latest Subscription Economy Index (SEI) report. The report indicates that over the past two years, companies included in the SEI experienced an 11% faster revenue growth rate than the S&P 500. New data from over 600 companies and over 3000 consumers shows continued demand despite economic uncertainty. The 2025 SEI report provides insights for finance product and revenue leaders. The report offers a data-driven overview of companies and customer behaviors influencing recurring revenue growth.
Zuora offers 5 products in the media tech and ad tech industries. Zuora's product portfolio comprises of marketer and agency technology and video business systems.
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Zuora's revenues were less than $1B in 2024. Caretta Research has split Zuora's revenue into 2 different product categories, the largest of which is digital experience platforms (DXP) and CMS. For full access to Zuora's revenue breakdown subscribe to Caretta Portal.
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Zuora's customers primarily consist of software Development, manufacturing and consumer Services companies. Examples of Zuora's customers include Briggs & Stratton, Sodexo Benefits and Rewards Services and Flowbird Group. Zuora has partners like Snowflake.
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