Asia-Pacific Broadcasting Union is a non-profit association headquartered in Malaysia. Founded in 1964, it employs approximately 60 individuals and focuses on content rights. The organization functions as a professional association of broadcasting organizations with over 280 members spanning 57 countries in the Asia-Pacific region.

2024 Revenue

Founded

1964

Headcount

56

Headquarters

Malaysia

Primary Segment

Search, social, and retail media

Ownership

Non-profit

Deployments

5

News Summary:

The Asia-Pacific Broadcasting Union (ABU) successfully delivered English-language commentary services for the 20th Asian Games Aichi-Nagoya 2026, which recently concluded after two weeks of sporting action in Japan. The ABU Sports Department coordinated these services across 12 sports and 20 venues, including the Opening and Closing Ceremonies, under an agreement with the Games Host Broadcaster and the Olympic Council of Asia. Separately, India's public broadcaster Prasar Bharati is adapting its news approach for digital and social platforms, with CEO Gaurav Dwivedi emphasizing the provision of context, credible information, and facts at FICCI Frames 2026, moving beyond the race to break stories first. Earlier, on September 28, Bangladesh Television (BTV) and Bangladesh Satellite Company Limited (BSCL) discussed opportunities to strengthen cooperation across broadcasting services, including Television Rating Point (TRP) services. The meeting included BTV Director General Kazi Jesin and BSCL Managing Director and CEO Dr Imadur Rahman.

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Asia-Pacific Broadcasting Union offers 2 products in the media and telecoms services industry. Asia-Pacific Broadcasting Union's product portfolio comprises of search, social, and retail media.
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Asia-Pacific Broadcasting Union's revenues were less than $50M in 2024. All the revenue comes from sports sublicensing.
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Asia-Pacific Broadcasting Union currently holds 5 broadcasting rights for sports competitions including soccer | association football, motorsports and multi-sport.

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