News Summary:
The Australian Broadcasting Corporation (ABC) was recognized as Australia's most trusted media brand for the eighth consecutive year, receiving the 2026 Roy Morgan Most Trusted Brand Award in the media category on September 3, 2026. This recognition followed the final preparations for the Asia-Pacific Broadcasting Union’s (ABU) 2026 Global News Forum (GNF), which reached a crescendo at ABC’s Ultimo Sydney headquarters on August 31, 2026, two days before its start. The GNF marked a historic return to Australia, gathering news leaders, media executives, and journalists from across the Asia-Pacific. Previously, on August 28, showcase sessions were highlighted as the ABU Global News Forum, co-hosted by ABC, gained momentum, bringing regional news leaders and international partners directly to ABC’s Sydney headquarters for the three-day event. Earlier, on August 27, the ABU, in partnership with host broadcaster ABC, brought the flagship news event to Sydney, focusing on the theme "Resilient Journalism: Safeguarding Truth and Wellbeing" to tackle editorial integrity and newsroom workforce support. Leading up to this, on August 26, the ABU Global News Forum (GNF) 2026 announced plans to convene influential media leaders and journalists for high-level super panel discussions to explore the future of news and the challenges facing the industry.
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