Bango, a publicly owned company founded in 1999 and headquartered in the UK, employs approximately 250 people. Its primary business is providing video business systems and related technology. The company's platform focuses on purchase behavior technology, enabling alternative payment methods and targeted marketing strategies for businesses. In 2023, Bango reported revenues of approximately $50 million.
Bango released research from a survey of 5000 US subscribers, revealing key trends in the subscription economy. The survey, titled "Subscriptions Assemble," found that the subscription economy is growing rapidly, projected to reach $1 trillion by 2028. This growth is accompanied by a shift in how consumers access subscriptions; 68% of US subscribers now obtain at least one subscription indirectly, through bundles or third-party channels. The research also indicates that a significant portion of subscribers, nearly 23%, spend over $100 monthly on streaming and subscription services. This highlights the increasing prevalence of bundled subscriptions and the consumers' pursuit of convenience and value.
Bango offers 5 products in the media tech and ad tech industries. Bango's product portfolio comprises of ad measurement and verification and video business systems.
Subscribe for full access to Bango's products in full detail
Bango's revenues were $57.3M in 2023. Caretta Research has split Bango's revenue into 3 different product categories, the largest of which is user lifecycle management (ULM) and billing, which represents 63% of Bango's revenue.
Subscribe for full access to Bango's revenue in full detail
Bango's customers primarily consist of iT Services and IT Consulting, telecoms and software Development companies. Examples of Bango's customers include Amazon, Verizon and T-Mobile. Bango has commercial and technical partners like Disney+ (Disney Streaming) and Microsoft.