Blizzard Entertainment

https://www.blizzard.com/en-us/
https://www.linkedin.com/company/blizzard-entertainment/

Blizzard Entertainment is a privately owned company, headquartered in the US, with Activision Blizzard as its parent company and a subsidiary, /'aut/ studio. Founded in 1991, with approximately 5,680 employees, the company reported $3.1B in revenue as of 2025. Functioning as a tier 1 media tech buyer, Blizzard Entertainment operates as a developer and publisher of entertainment software, specializing in niche sports.

2025 Revenue

Founded

1991

Headcount

5,680

Headquarters

Primary Segment

Niche sports

Ownership

Privately Owned

News Summary:

On April 25, 2026, Blizzard Entertainment indicated that Diablo IV's "Era of Hatred" is concluding, signaling a shift toward structured, resolving narratives in its live-service games, departing from previously "endless" storylines. Previously, on April 24, the company launched "Overwatch x Hatred’s Reckoning," a crossover event for Overwatch that released Diablo-inspired skins ahead of the April 28 release of the Diablo IV "Lord of Hatred" expansion. Earlier the same day, Blizzard issued an apology for World of Warcraft's patch 12.0.5, acknowledging it was "flooded with bugs," including "busted classes" and "raid-scuppering glitches." This followed earlier comments on April 23, where associate game director Zaven Haroutunian detailed the centrality of the new Cube to the "Lord of Hatred" expansion, confirming Blizzard included junk items to help players effectively use it. The company also suggested a broader shift in strategy, declaring the "era of the static expansion" for the action-RPG genre as over.

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Blizzard Entertainment offers 3 products in the sports and media and telecoms services industries. Blizzard Entertainment's product portfolio comprises of niche sports and consumer gaming.

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Blizzard Entertainment's revenues were over $1B in 2025. Caretta Research has split Blizzard Entertainment's revenue into 2 different product categories, the largest of which is video games. For full access to Blizzard Entertainment's revenue breakdown subscribe to Caretta Portal.

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May

3rd

2026

14:38

Emerging Tech, B2B Tag

A group of Diablo 4: Lord of Hatred players hijacked the top leaderboard ranks not for glory, but to promote their expertise at making the strongest character builds

As fun as it is to see bigger damage numbers than you probably should in action RPGs, Blizzard has been able to keep players from completely trivializing Diablo 4: Lord of Hatred's satisfying character progression, and—most surprisingly—its work-in-progress competitive leaderboards system.

PC Gamer

May

2nd

2026

18:30

B2B Tag

Diablo IV patches out the exit portal from certain dungeons after it causes players to leave loot behind

The whole point of playing any ARPG is to be showered in all sorts of loot when you clear a dungeon run, so anything that gets in the way of that goal is understandably pretty frustrating.

Massively Overpowered

May

2nd

2026

13:30

B2B Tag

Overwatch Domina: Everything You Need to Know About Sombra's Most Iconic Skin

If you’ve spent any time in Overwatch 2 recently, you already know the Overwatch Domina skin stops people mid-match. Sombra’s Domina skin is one of the most distinctive cosmetics in the game: dark, theatrical, and completely on-brand for a character whose whole identity is about control, information, and making your opponents feel helpless.

Designbeep

May

2nd

2026

04:30

B2B Tag

Diablo 4 Update Fixes Annoying DLC Problem

Blizzard has released a small hotfix update for Diablo 4, which resolves one of the most annoying problems introduced in the new Lord of Hatred expansion. While Diablo 4: Lord of Hatred is still brand-new, Blizzard has been quick to address some of the problems players have been experiencing with the expansion.

Game Rant

May

1st

2026

15:47

B2B Tag

Blizzard decides 'Limitless Rage' barbarian items should actually have a limit after watching them rampage through Diablo 4 dealing quadrillions of damage

The battle against Diablo 4: Lord of Hatred's main villain Mephisto is finally over, but the battle against the villain that has haunted the game since it came out might never be over: Items that mysteriously break the game have reared their ugly heads again.

PC Gamer

May

1st

2026

09:46

B2B Tag

Blizzard swiftly removes new Diablo 4 quality-of-life feature after players complain it was costing them valuable loot: "It missed the mark"

Oh dear, what once seemed like a good way to help players in Diablo 4 actually proved to be more of a hindrance, leading Blizzard to roll it back. Special portals, added for quicker escapes from pits and towers, were causing people to miss out on valuable loot, and have now been removed.

GamesRadar

May

1st

2026

09:46

B2B Tag

Blizzard swiftly removes new Diablo 4 quality

These gateways sound incredibly handy at first, as they arrive right when you're done and allow you to zip out of the dungeon. The issue is they would often spawn right near some nice treasure, unprompted, and a single miss-click would have you zipping away from the rewards you just killed a bunch of hellspawn to get.

Inkl

May

1st

2026

07:16

New Offerings, B2B Tag

A treehouse bundle in WoW costs a whopping $75, and while I know exactly who Blizzard's made it for, that doesn't mean I feel good about it

World of Warcraft's player housing feature is great—the microtransactions involved? Not so much. To be clear: There's a huge list of decor you can get in the game without paying anything other than your usual subscription, and the system has enough freedom that you can absolutely build your own treehouse, if you wanted.

PC Gamer

Apr

30th

2026

18:30

B2B Tag

Diablo Immortal introduces an autoplay feature, open captain selection, and new legendary affixes

The multiplayer mobile ARPG Diablo Immortal is now, arguably, a real mobile game: Its latest update has officially introduced an auto-battle feature for those who wish to exercise that option for whatever reason. This option will see the player character automagically run around the area they’re in, slaughtering monsters at will.

Massively Overpowered

Apr

30th

2026

13:00

New Offerings, B2B Tag

Transform Your Home With the Cozy Treehouse Retreat Bundle and More!

Make your home among the branches of two new home exteriors and a variety of delightful Spring-themed Housing decor items. Cozy Treehouse Retreat Bundle Bring your spring sanctuary to life, inside and out. Transform your home’s exterior with blooming blossoms or lush garden charm.

Blizzard

Apr

30th

2026

05:27

New Offerings, B2B Tag

Blizzard Has Quietly Added The Original Warcraft III Back To Battle.Net

Man, remember Warcraft III: Reforged? Some of us do. The remaster managed to deliver a high definition experience to the classic RTS – at the cost of a great many features. That’s right, the most painful part of the Reforged saga was the fact that the original Warcraft III ceased to exist.

WellPlayed Australia

Apr

30th

2026

03:59

New Offerings, B2B Tag

The New ‘Diablo 4: Lord Of Hatred’ Skill Trees Have One Weird Problem

I’ve been enjoying Diablo 4’s new Lord of Hatred expansion, currently pushing my way up the Torment level ladder with my “explode everything on the screen” Apocalypse Warlock (thanks Moxsy). But there is one weird thing that Blizzard didn’t really seem to have figured out before release here.

Forbes

Examples of Blizzard Entertainment's suppliers include Grass Valley, Signiant and Dolby Laboratories.

Example Suppliers

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Blizzard Entertainment sells broadcasting rights of its 2 esports competitions to 3 companies globally, covering 2 countries. Blizzard Entertainment's rights holders include YouTube.