Brahma AI, also known as Prime Focus Technologies, is a privately owned company headquartered in the US. It operates under Prime Focus and DNEG. Founded in 2008 with approximately 1,500 employees, the company reported $45.4M in revenue as of 2024. It functions as a tier 2 media tech buyer. The company specializes in generative AI, providing resource management and planning software as well as localization services to the media industry.

2024 Revenue

Founded

2008

Headcount

1,500

Headquarters

US

Primary Segment

Generative AI

Ownership

Privately Owned

Deployments

37

News Summary:

On April 1, 2026, Brahma AI and Google Cloud further detailed their collaboration, aimed at providing "movie-grade digital humans," also known as "ATMANS," for global enterprises. This collaboration facilitates high-fidelity multilingual interactive communication, enabling organizations to transform complex data into authentic human-centric experiences. Previously, on March 23, 2026, Jo Plaete assumed the role of Chief Technology Officer at Brahma AI, where he directs the vision and development of high-fidelity generative video and digital human technologies. This follows the initial announcement on March 11, 2026, of a multi-year strategic partnership between Brahma AI and Google Cloud. The partnership focuses on delivering realistic, multilingual digital humans to businesses across sectors such as healthcare, retail, and media. The technology utilizes advanced visual effects similar to those in major Hollywood films, while also emphasizing ethical use and consent, allowing organizations to communicate with global audiences through interactive digital humans that closely resemble and behave like real people.

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Brahma AI offers 4 products in the media tech and enterprise tech industries. Brahma AI's product portfolio comprises of media managed services, production and post production, content supply chain and generative AI.
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Brahma AI's revenues were less than $100M in 2024. Caretta Research has split Brahma AI's revenue into 7 different product categories, the largest of which is localisation and access services. For full access to Brahma AI's revenue breakdown subscribe to Caretta Portal.
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Brahma AI's customers primarily consist of entertainment Providers companies. Examples of Brahma AI's customers include WarnerMedia, Paramount Global and NBCUniversal. Brahma AI has partners like Whip Media. Brahma AI has suppliers like Interra Systems.

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