Brahma AI, also known as Prime Focus Technologies, is a privately owned company headquartered in the US, with parent companies Prime Focus and DNEG. Founded in 2008, it employs approximately 1500 individuals and reported $45.4M in revenue as of 2024. Functioning as a tier 2 media tech buyer, the company specializes in Generative AI and provides resource management and planning software as well as localisation services to the media industry.

2024 Revenue

Founded

2008

Headcount

1,500

Headquarters

United States

Primary Segment

Content supply chain

Ownership

Privately Owned

Deployments

37

News Summary:

Brahma AI's CEO commented on the future of cinema on June 8, 2026, discussing the rapid transformation of the entertainment industry by AI, specifically noting JioStar's reported expansion of AI-generated content following the success of its AI-made Mahabharata series, which garnered 6.5 million views on its first day. This development occurred amidst the broader industry trend, highlighted on May 6, 2026, of generative AI moving from experimental pilots to core production, as businesses integrate AI across workflows for content creation, management, and delivery to enhance productivity. Previously, on April 1, 2026, Brahma AI announced its participation in NAB Show 2026, where it planned to showcase its Enterprise AI Content Platform, demonstrating how organizations can evolve to AI-powered content creation and activation at scale. On the same day, the company teamed with Google Cloud to enable movie-grade "digital humans," termed "ATMANS," for global enterprises. This collaboration facilitates high-fidelity multilingual interactive communication by transforming complex data into authentic human-centric experiences based on the precise likeness and persona of real individuals. Jo Plaete, Chief Technology Officer at Brahma AI, drives the vision and development of these high-fidelity generative video and digital human technologies for enterprise, film, and live experiences, focusing on scalable AI systems and product workflows for photoreal audiovisual content.

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Brahma AI offers 4 products in the enterprise tech and media tech industries. Brahma AI's product portfolio comprises of content supply chain, generative AI, production and post production and media managed services.
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Brahma AI's revenues were less than $100M in 2024. Caretta Research has split Brahma AI's revenue into 7 different product categories, the largest of which is metadata management. For full access to Brahma AI's revenue breakdown subscribe to Caretta Portal.
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Brahma AI's customers primarily consist of entertainment Providers companies. Examples of Brahma AI's customers include Paramount Skydance Corporation, NBCUniversal and WarnerMedia. Brahma AI has partners like Whip Media. Brahma AI has suppliers like Interra Systems.

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