CitrusAd is a privately owned company headquartered in Australia, a subsidiary of Epsilon, founded in 2016, with approximately 100 employees. The company specializes in retail and commerce media ad tech. Functioning as a Retail Media Platform for sponsored product ads, banners, and email ads, CitrusAd now offers both on-site and off-site advertising to retailers and their supplier brands through a unified platform since becoming part of Epsilon. Its core offering is auction-based advertising software built for e-commerce retailers, featuring an API that provides e-commerce retailers control over ad display.

2024 Revenue

Founded

2016

Headcount

100

Headquarters

Australia

Primary Segment

Retail and commerce media ad tech

Ownership

Privately Owned

Deployments

30

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CitrusAd offers 2 products in the media and telecoms services and ad tech and services industries. CitrusAd's product portfolio comprises of retail and commerce media ad tech and search, social, and retail media.
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CitrusAd's revenues were less than $25M in 2024. Caretta Research has split CitrusAd's revenue into 2 different product categories, the largest of which is retail media ad servers and onsite platforms. For full access to CitrusAd's revenue breakdown subscribe to Caretta Portal.
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CitrusAd has partners like Roundel.

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