Cloudinary, privately owned and headquartered in the US, was founded in 2011. The company, which employs approximately 430 individuals, reported $120.0M in revenue as of 2024 and functions as a tier 1 media tech buyer. It provides cloud-based image and video management services for marketer and agency technology, enabling users to upload, store, manage, manipulate, and deliver images and video for websites and apps.
Cloudinary recently released a guide on February 19, 2026, detailing the construction of an agentic video governance pipeline using Next.js 16 and Cloudinary. This pipeline aims to automate video moderation through AI agents, specifically designed to watch every video upon upload and mitigate operational bottlenecks that arise as platforms scale. Previously, on February 17, 2026, Cloudinary published a guide on building a context-aware storefront, focusing on automating regional personalization with Contentful, Cloudinary, and Next.js. This initiative seeks to resolve contextual disconnects for global brands where image environments fail to match user reality, a factor that can contribute to reduced conversion rates.
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