Cloudinary is a privately owned company headquartered in the US. Founded in 2011, it employs approximately 430 individuals and reported $120.0M in revenue as of 2024. The company functions as a tier 1 media tech buyer specializing in marketer and agency technology. It provides cloud-based image and video management services, enabling users to upload, store, manage, manipulate, and deliver images and video for websites and apps.
On March 5, 2026, Cloudinary published an article detailing how to scale subject-aware layouts and solve multi-device quality issues in responsive design using React and AI, addressing the challenge of adapting images beyond simple cropping for varied views like vertical mobile or square cards. Previously, on March 3, 2026, Tal Lev-Ami, co-founder and CTO of image and video platform Cloudinary, which serves over 11,000 brands and 3 million users, advised focusing on the tangible aspects of AI rather than market speculation and bubble behavior, drawing comparisons to historical events like the Tulip Mania.