Cloudinary is a Privately Owned company headquartered in the United States. Founded in 2011, it employs approximately 430 individuals. The company reported $120.0M in revenue as of 2024. Its main product is marketer and agency technology. Cloudinary provides cloud-based image and video management services, enabling users to upload, store, manage, manipulate, and deliver images and video for websites and applications.
On September 2, 2026, Cloudinary launched a new integration for Klaviyo, designed to incorporate personalized images and engaging GIFs into email campaigns. This integration leverages customer and event data within dynamic visual templates, allowing marketers to convert approved designs into reusable Cloudinary templates. Users can specify fixed elements and dynamic variables, such as names, product images, or offers.