Orange Logic, a privately owned company headquartered in the United States, was founded in 1998, employs approximately 270 individuals, and reported $47.0M in revenue as of 2025. The company provides marketer and agency technology, offering a DAM solution that streamlines content workflows, automates manual processes, and removes roadblocks from remote collaboration.
Orange Logic recently introduced a practical maturity model for digital rights management, outlining six stages from "rights chaos" to fully governed AI-ready content, during an August 26 session that addressed how AI agents increasingly transform content and elevate rights and authenticity data into operational risks. Earlier, on August 19, the company released a digital asset management case study featuring SAS, highlighting how its DAM platform supports content scaling for enterprise marketing at the global data and AI leader. This followed an August 3 announcement detailing a collaboration between Orange Logic's Digital Asset Management (DAM) platform and Comcast Technology Solutions' VideoAI to unlock rich, actionable metadata from extensive video content archives, helping media companies utilize underutilized assets. Previously, on July 31, Orange Logic published a DAM Implementation Project Plan Guide, which details how governance integrates into daily content operations and mitigates the expenses and legal risks associated with disconnected rights management.
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Orange Logic offers products in the media tech and ad tech and services industries. Orange Logic's product portfolio comprises of production and post production and marketer and agency technology.
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Orange Logic's revenues were less than $100M in 2025. Caretta Research has split Orange Logic's revenue into 2 different product categories, the largest of which is production asset management (PAM) and collaboration. For full access to Orange Logic's revenue breakdown subscribe to Caretta Portal.
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Orange Logic's customers primarily consist of broadcast television and radio and education companies. Examples of Orange Logic's customers include Pearson, BBC and NBCUniversal.
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