Impact, formerly known as Impact Radius, is a privately owned company headquartered in the US, founded in 2008 and employing approximately 1,260 people. Functioning as a software development company, it specializes in partnership management, encompassing the development and optimization of various partnership types, including influencer marketing, affiliate marketing, mobile partnerships, business development, and SaaS partnership marketing.
On March 12, 2026, Morgan Ballevre of impact.com participated in a discussion with Brian Cody of Clari focusing on effective presales leadership and talent development, highlighting skills such as curiosity, empathy, storytelling, and business acumen, especially for leaner organizations handling complex deals. This follows the announcement on March 10 that Adam Furness will exit his role as Impact's Asia-Pacific and Japan boss after an eight-year tenure, planning a short career break. Previously, on March 9, Impact.com CEO David Yovanno identified AI as the dominant strategic variable for both the industry and the company, influencing new approaches to geo-targeting, measurement, and attribution.
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