Impact

Impact

https://impact.com
https://www.linkedin.com/company/impactdotcom/

Impact, formerly known as Impact Radius, is a partnership management company headquartered in the US. Founded in 2008, the company specializes in developing and optimizing various types of partnerships, including influencer marketing, affiliate marketing, mobile partnerships, business development, and SaaS partnership marketing. With a team of 1260 employees, Impact offers ad verification and fraud prevention services to its clients.

Revenue

Founded

2008

Headcount

1,252

Headquarters

US

Primary Segment

Software Development

Ownership

-

Similar Companies

Subscribe for full access to Impact's profile

Impact offers products in the ad tech industry. Impact's product portfolio comprises of ad measurement and verification.

Subscribe for full access to Impact's products in full detail

Subscribe for full access to Impact's revenue in full detail

Dec

20th

2024

12:16

Caretta Research_Monitor Company

B&Q's Holiday Campaign Achieves 283% of Its Target

Influencer marketing is like the new word of mouth, with 63% of consumers making repeat purchases based on influencer suggestions. Enter B&Q, the UK’s go-to for home improvement and garden living, with a festive mission: to be the ultimate destination for kicking off Christmas shopping, especially with their real Christmas trees in the spotlight.

Dec

20th

2024

10:37

Unlock Growth at iPX Sydney 2024: Partnership Marketing Insights

The data is clear: 81% of Australians trust peer recommendations over traditional ads. At iPX Sydney 2024, discover how leading brands are capitalizing on this shift through innovative partnerships.

Dec

19th

2024

11:06

Caretta Research_Monitor Company

Boost ROI with Integrated Influencer & Affiliate Marketing

Drawing from extensive research by eMarketer and new findings from impact.com and Acceleration Partners, a clear picture emerges of marketing’s next transformation. By 2026, influencer marketing will surge to $10 billion, while creator-driven affiliate revenues are projected to reach $1.3 billion by 2025—an 86 percent increase in just three years.

Dec

19th

2024

10:34

Artificial Intelligence

Partnership Marketing Revolution: Insights for Australian Brands

Traditional advertising is out. Here’s why: While only 3% of consumers trust traditional ads, 81% of Australians turn to peer recommendations for purchase decisions. And your future customers? Gen Z and millennials are 59% more likely to buy through social proof and authentic partnerships.

Dec

17th

2024

14:33

Avoid Press Release Mistakes to Maximise Media Coverage

Struggling to get attention from media outlets? Press outreach can feel like shouting at a rock concert—nobody can hear you. But if you craft a solid press release, you can cut through the noise and land a spot on center stage.

Dec

17th

2024

11:24

Caretta Research_Monitor Company

Boost Lead Generation with Affiliate Marketing Strategies

Think about it—when was the last time you answered a cold sales call? The truth is nearly 97 percent of such calls get ignored. Traditional methods like these are losing their edge, leaving businesses searching for more effective ways to generate leads.

Dec

17th

2024

10:13

Caretta Research_Monitor Company

Why Your Customer Reference Program Belongs Under Sales

[00:00:02] Speaker A: Hi and welcome to the Advocacy Channel, a customer marketing podcast brought to you by impact.com today we’re thrilled to have Will Fraser joined by two expert guests from Sage Intact, Kara Manfredi and Simon Le-Fevre.

Dec

17th

2024

09:25

Cyber Week 2024: How Strategic Partnerships Boosted Sales

Cyber Week 2024 drove $41.1 billion in online spending across the five-day period, according to Adobe—marking a significant milestone in holiday retail performance. This strong performance emerged from a notable shift in consumer buying patterns: shoppers approached purchases more strategically, extensively researching products and creating wish lists months in advance.

Dec

12th

2024

18:06

Artificial Intelligence

iStock by Getty Images gains 15m impressions

iStock by Getty Images, a global leader in visual content, introduced its commercially safe Generative AI offering in 2024. This innovative tool empowers users to responsibly edit stock images or create unique, AI-generated visuals through text-to-image prompts.

Dec

11th

2024

18:03

E8 – Fewer Delays, More Paydays with Richa Dani

Jerrid Grimm (02:19.954) Richa, welcome to the show. Richa Dani (02:22.008) Thank you, Jared. Nice to be here. Jerrid Grimm (02:23.986) Yeah, this is exciting. You are the first Impact.com guest, meaning like that works at Impact on the entire publishers playbook.

Dec

11th

2024

09:59

6 Best places to share affiliate links for maximum earnings

Creator Essi Crana hit $10,000 in monthly affiliate earnings in just 8 months. Starting from zero. Her secret? Smart link placement that converts. And she’s not alone—creators everywhere are turning authentic recommendations into serious revenue. Ready to join them? This guide reveals the six highest-converting spots for your affiliate links and promo codes.

Dec

10th

2024

09:39

Caretta Research_Monitor Company

Drive affiliate growth with 5 reporting strategies

In affiliate marketing, the difference between good and great performance often comes from data analysis. Yet many brands struggle to extract meaningful insights from their data, leading to: Missed revenue opportunities Underperforming campaigns Partner disengagement Inefficient resource allocation Smart affiliate marketers know that data becomes powerful when you ask the right questions.

Example Partners

Subscribe for full access to Impact's profile

Analyst insight reports

The battle for consumer experience

Media technology marketing trends 2022: Communicating company culture

Channel hopping: a hybrid approach to TV distribution

Broadcasters in the streaming world

Subscribe to access all analyst insight reports