Foursquare is a privately owned company headquartered in the US. Founded in 2009, it employs approximately 640 individuals. The company specializes in software development, operating as a technology platform that powers business solutions and consumer products through a deep understanding of location.
Foursquare on April 16, 2026, demonstrated its Foursquare Attribution solution by connecting a QSR brand's linear TV investments to real-world outcomes, thereby shifting measurement from historical analysis to real-time performance insights amidst the challenge of fragmented TV measurement across linear, streaming, and connected TV. Earlier, on April 15, 2026, the company introduced FSQ Spatial Agent, characterizing it as a bridge designed to manage the complexities of geospatial data, including incompatible formats and demanding queries. This follows broader discussions on April 7, 2026, regarding the financial implications of fragmented measurement in a non-linear consumer journey, where customers seamlessly interact across various channels, devices, and moments before making a purchase.
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