Mediasmart, a privately owned Spanish company and a subsidiary of Affle, was founded in 2011 and operates with approximately 70 employees. The company specializes in RTB and programmatic solutions, functioning as a developer of an omnichannel programmatic advertising platform. This platform enables marketers to integrate the consumer journey across connected devices such as Mobile, CTV, and DOOH.
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Mediasmart (by Affle) offers products in the ad tech and services industry. Mediasmart (by Affle)'s product portfolio comprises of RTB and programmatic.
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Mediasmart (by Affle)'s revenues were less than $25M in 2024. All the revenue comes from demand side platform (DSP).
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Mediasmart (by Affle)'s customers primarily consist of entertainment Providers and media and TV services companies. Examples of Mediasmart (by Affle)'s customers include Spotify and Warner Bros. Discovery.
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