Opus Agency, a privately owned company headquartered in the US, was founded in 1993 and employs approximately 420 individuals. The agency specializes in advertising services, focusing on brand events and marketing programs. Its services encompass event strategy, experiential marketing, creative and design, production and logistics, technology solutions, and measurement and analytics, designed for major global brands.
On September 10, 2026, Skift featured Opus Agency alongside RainFocus, highlighting a notable shift in event engagement towards "interactive life." RainFocus's 2026 Mid-Year State of Events Report indicated average session attendance per attendee declined from 5.3 in spring 2025 to 4.2 in spring 2026, while participation in scheduled meetings climbed as much as threefold year over year. Previously, on August 6, 2026, Brent Turner, Opus Agency's EVP of Strategy and Solutions, discussed AI and other industry shifts impacting event innovation on RainFocus’s Event Perspectives podcast with host Rodney Hart. This followed news from July 29, 2026, that Opus Agency utilizes MASV for quick file delivery, supporting its work in delivering experiences for 13 of the world’s top 20 most valuable brands.
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Opus Agency offers products in the ad tech and services industry. Opus Agency's product portfolio comprises of advertising, marketing, media agencies.
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