Opus Agency

Opus Agency

https://www.opusagency.com
https://www.linkedin.com/company/opusagency/

Opus Agency, a privately owned company headquartered in the US, was founded in 1993 and employs approximately 420 individuals. The agency specializes in advertising services, focusing on brand events and marketing programs. Its services encompass event strategy, experiential marketing, creative and design, production and logistics, technology solutions, and measurement and analytics, designed for major global brands.

Revenue

Founded

1993

Headcount

416

Headquarters

US

Primary Segment

Advertising Services

Ownership

Privately Owned

News Summary:

N/A

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Opus Agency offers products in the ad tech and services industry. Opus Agency's product portfolio comprises of advertising, marketing, media agencies.

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Feb

22nd

2026

18:30

Big Data/Analytics, B2B Tag

How to Close the Measurement Gap

We have access to mountains of data from summits, user conferences, global roadshows, and third-party trade shows, but rarely a clear explanation of what that data actually means or a confident path to action. The data we’re collecting is gold.

Jan

22nd

2026

18:30

It’s Time for a Showmanship Revival

Networking has always been the headline value of live experience, and that hasn’t changed. In fact, in a fragmented, hybrid, always-on world, the desire to gather in person has only intensified. People crave proximity, conversation, and shared moments they can’t get behind a screen.

Dec

15th

2025

18:30

The Future of Field Leadership Meetings Is More Human

For decades, field leadership meetings—whether for retail managers, hotel managers, or dealer and service network leaders—have followed a familiar formula: the inspiring keynote, the tactical breakout, and the closing celebration. For a long time, that model worked.

Nov

21st

2025

19:26

15 Events to Watch in 2026

New year, new passport stamps, same experiential obsession. If there’s one thing we can all agree on, it’s that standout events don’t just happen. They set the tone for industries, influence human behavior, and quietly (or loudly) shape where our own clients want to go next.

Nov

20th

2025

19:12

Emerging Tech, B2B Tag

How to Start a Customer Advisory Board

High-growth companies are scaling fast, expanding their products, audiences, and global reach at record pace. The most successful ones know that sustainable acceleration happens when they stay connected to the community that fuels it. Lose that connection, and you risk developing blind spots that slow momentum.

Oct

24th

2025

18:49

CT_Monitor Company

Events Teach Humans to Think Again

Why passive sessions won’t cut it and how to design experiences that spark judgment, choice, and action. B2B event leaders are feeling the squeeze. Your stakeholders want ROI, your sponsors want visibility, and your attendees want something they can’t get anywhere else.

Oct

10th

2025

19:44

What Theme Parks Teach Us About Designing for Experience

Theme parks offer marketers a masterclass in immersion, storytelling, and emotional connection – and why brands should be taking notes. When I was 11, my parents took me to Disneyland. I was beyond excited and it did not disappoint.

Sep

19th

2025

22:23

Destination Edit: Africa

Editor’s Note: Welcome to the fifth edition of our series, the Destination Edit. Each quarter, our venue sourcing and incentive teams share their top picks for the most desirable meeting destinations in the world. From the hidden gems to the global hotspots, this quarterly edit equips you with the latest trends in corporate travel.

Sep

19th

2025

22:23

CT_Monitor Company

10 Things Agencies Wish You’d Include in Your Event RFPs

Expert insights to help you get better proposals, stronger partnerships, and bigger results. If you’ve ever drafted an RFP and wondered, “Am I giving agencies what they really need to do their best work?” — you’re not alone.

Jul

25th

2025

01:41

CT_Monitor Company

The Future of Keynote Design

12 emerging trends transforming B2B stages into experiences attendees actually want to attend. Keynotes are dead. At least, the old version is. What’s replacing them? Experiences that blur the line between business presentation and cultural event.

Jun

19th

2025

11:52

Why Global Brands Need a Vision Deck

The magic isn’t the document itself, but in the journey of creating it. Walk the halls of many flagship events, and you’ll see it. Gorgeous activations. Packed sessions. Smart production. On the surface, everything shines. But look closer, and you’ll sense it: the event is rooted in yesterday.

Jun

7th

2025

10:34

Big Data/Analytics,

Festivalizing Data Innovation with NetApp

NetApp, a global leader in data management solutions, hosted its annual flagship event, NetApp INSIGHT 2024, in Las Vegas. The event brought together innovators, dreamers, and data drivers to explore the future of intelligent data infrastructure.

Examples of Opus Agency's suppliers include NEP Group and MASV.

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