Plex, a privately owned company headquartered in the US, is a tier 1 media tech buyer. Founded in 2009 and employing approximately 180 individuals, the company reported $119.1M in revenue as of 2023. The company specializes in media and TV services, operating as a media platform that combines a free, ad-supported streaming service with a personal media organization tool. The free service offers over 50,000 on-demand movies and shows, in addition to more than 600 live TV channels. A core offering is the Plex Media Server software, which enables users to organize personal collections of movies, TV shows, music, and photos, streaming them to any device. Plex also includes a universal watchlist for tracking titles across streaming services, provides movie rentals, and offers a premium 'Plex Pass' subscription that grants access to advanced features for personal media management, including a DVR and the 'Plexamp' music application.
On March 7, 2026, a report on running Plex servers advised against excessive storage, particularly for 4K remuxes, identifying storage as a significant challenge and a common amateur mistake for server operators. Previously on March 2, the improved Roku app for Jellyfin was highlighted, suggesting it has become a viable alternative for users considering a home media server setup, which has been traditionally dominated by Plex. Earlier the same day, a piece addressed the growing complexity of managing a Plex library, recommending Kometa to automate the process and alleviate friction as media collections expand. This followed advice published on February 24, which countered the prevalent notion that a Network Attached Storage (NAS) device is a necessity for setting up a self-hosted Plex streaming solution.