Porsche AG, also known as Dr. Ing. h.c. F. Porsche AG, is a German publicly owned automobile manufacturer founded in 1931. Employing approximately 14,110 people, the company's headquarters are located in Germany. Porsche specializes in the production of high-performance sports cars, SUVs, and sedans. In 2023, the company reported revenues exceeding $1 billion. While publicly traded, Porsche is ultimately controlled by Volkswagen AG, which itself has a controlling shareholder in Porsche Automobil Holding SE. The company's activities extend beyond automobiles to include motorsports and cycling.
Porsche Penske Motorsport's No. 6 Porsche 963, driven by Matt Campbell and Mathieu Jaminet, qualified fifth for the Indianapolis race on an unspecified date. The company announced the upcoming launch of its first electric Cayenne at the end of the year. This vehicle will utilize the 800-volt Scalable Systems Platform (SSP), also used in the electric Macan, though development was expedited through simulations and AI. Separately, judges selected finalists for the fifth annual Porsche Classic Restoration Challenge; Area South-Central judging occurred in Carmel, Indiana on September 5, 2025, and Area East judging followed on September 6, 2025 in New York City. A separate report noted a record high in German electric vehicle registrations during the first half of the year, unrelated to Porsche's specific sales figures.
Porsche AG sells broadcasting rights of its 2 motorsports competitions to 41 companies globally, covering 11 countries. Porsche AG's rights holders include Telefonica, Warner Bros. Discovery and YouTube. Porsche AG currently holds broadcasting rights for sports competitions including motorsports.
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