The South African Rugby Union (SA Rugby), a privately owned organization founded in 1992, is the governing body for rugby union in South Africa. Employing approximately 210 people and headquartered in South Africa, SA Rugby functions as a federation comprised of 14 independent rugby unions. Its primary activity is the organization and administration of spectator sports related to rugby union.
The South African Rugby Union (SARU) reported a R93 million loss in 2024 due to investment in northern hemisphere rugby competitions. However, by the end of 2025, SARU projected a profit exceeding R100 million, eliminating the previous year's deficit. This was announced at the annual meeting in Cape Town on Thursday. The 15-member unions will receive full funding, and support for the Springboks and national teams will continue. SARU also confirmed the four South African franchises—Bulls, Lions, Sharks, and Stormers—will participate in the United Rugby Championship (URC) for the next four years, following a reapplication process. Additionally, SARU announced changes to regulations regarding the number of foreign players allowed in local teams, and Vincent Tshituka's eligibility to play for the Springboks.
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South African Rugby Union (SA Rugby) offers 3 products in the sports and media and telecoms services industries. South African Rugby Union (SA Rugby)'s product portfolio comprises of media and TV services and contact sports.
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