Taggify, a privately owned company founded in 2010 and headquartered in Argentina, develops a programmatic platform for digital out-of-home advertising. The company, which employs approximately 20 people, focuses on real-time bidding (RTB) and programmatic solutions. In 2023, Taggify's revenue was less than $10 million.
Programmatic outdoor advertising (pDOOH) is transforming how brands manage public space campaigns, automating tasks like space negotiation and campaign planning on a single platform (March 21, 2025). Investment projections show continued growth in out-of-home advertising, including traditional OOH, DOOH, and the expanding pDOOH market (February 4, 2025). Technological advancements are making pDOOH more accessible and user-friendly, despite some persistent misconceptions (January 24, 2025). Dynamic display ads (DCO) allow brands to adjust messages in real-time based on various factors. pDOOH is also proving a valuable tool for maximizing marketing impact during peak commercial periods and holidays.
Taggify offers 4 products in the ad tech industry. Taggify's product portfolio comprises of data, targeting and identity, RTB and programmatic and marketer and agency technology.
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Taggify's revenues were less than $10M in 2023. Caretta Research has split Taggify's revenue into 4 different product categories, the largest of which is supply side platform (SSP). For full access to Taggify's revenue breakdown subscribe to Caretta Portal.
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