Taggify

http://www.taggify.net
https://www.linkedin.com/company/taggify/

Taggify, a privately owned company founded in 2010 and headquartered in Argentina, develops a programmatic platform for digital out-of-home advertising. The company, which employs approximately 20 people, focuses on real-time bidding (RTB) and programmatic solutions. In 2023, Taggify's revenue was less than $10 million.

Revenue

Founded

2010

Headcount

Headquarters

Argentina

Primary Segment

RTB and programmatic

Ownership

Privately Owned

Deployments

News Summary:

On August 14, 2025, a news story discussed the importance of data in programmatic out-of-home (pDOOH) advertising. Another article, published on June 11, 2025, reported on a study showing premium large-format Digital Out-of-Home (DOOH) advertising is up to 5.1 times more effective than online digital formats. A separate article highlighted the growing use of pDOOH in retail stores as a key marketing tool in 2025. Finally, on September 3, 2025, news emerged of a partnership resulting in the addition of 40 new digital billboards in Ecuadorian cities. These billboards are located in Quito, Guayaquil, and Cotocollao.

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Taggify offers 4 products in the ad tech and services industry. Taggify's product portfolio comprises of data, targeting and identity, marketer and agency technology and RTB and programmatic.

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Taggify's revenues were less than $10M in 2023. Caretta Research has split Taggify's revenue into 4 different product categories, the largest of which is supply side platform (SSP). For full access to Taggify's revenue breakdown subscribe to Caretta Portal.

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Dec

19th

2025

08:38

Artificial Intelligence

Year-in-Review: Key Achievements of 2025 and the pDOOH 2026 Trends | Company

Explore Taggify’s milestones in 2025 and the key programmatic DOOH trends for 2026: dynamic creative, personalization, unified measurement, and more. Last updated: December 19, 2025 Our 2025 Recap and What to Expect from pDOOH in 2026 2025 marked a decisive year for Taggify and for the expansion of programmatic digital out-of-home (pDOOH) advertising across Latin America.

Taggify

Nov

19th

2025

19:53

B2B Tag

pDOOH: Building Brand Trust in a Saturated Environment | Technology

Trust is one of the most decisive assets for brands. It is not just an intangible value: it is the reason consumers choose a brand and are willing to pay more for its products. In a context where attention is scarce and advertising credibility is being questioned, Programmatic Out-of-Home Advertising is an effective medium for strengthening the relationship between brands and people.

Taggify

Nov

12th

2025

15:13

CT_Monitor Company

Programmatic DOOH Glossary: A Practical Guide to Outdoor Advertising | Knowledge Base

The out-of-home advertising (OOH) ecosystem and its programmatic version—programmatic DOOH or pDOOH—use technical terms that can confuse advertisers, planners, and creatives. This glossary clearly explains the most relevant concepts so you can plan, buy, and measure outdoor advertising campaigns more effectively.

Taggify

Sep

10th

2025

19:44

CT_Monitor Company

Premium large-format DOOH captures more attention than digital channels | News

A recent study in London, UK, reveals that premium large-format Digital Out of Home (DOOH) attracts up to 5x more attention than online digital formats. Last update: September 10, 2025 Published on June 11, The Attention Dividend by Ocean Outdoor in partnership with Lumen Research, highlights key findings that reshape the media strategy landscape in 2025: Key results: 5.1x more effective than digital online formats.

Taggify

Sep

3rd

2025

19:42

CT_Monitor Company

Taggify Expands Its Coverage in Ecuador | News

Taggify is adding 40 new digital billboards in the country’s main cities, thanks to a recent partnership with Induvallas, one of the leading players in outdoor advertising in Ecuador. Last update: September 3, 2025 These LED screens are strategically located in Quito, Guayaquil, and Cotocollao, enabling brands to extend their multinational campaigns with broader and high-impact coverage.

Taggify

Aug

14th

2025

17:26

Artificial Intelligence, CT_Monitor Company

The Power of Data in Out-of-Home Advertising: Connect with your audience | Market

In a world where advertising competes for consumer attention every second, data has become the most valuable resource for advertisers. Its intelligent use has revolutionized how brands communicate with their audiences. How does this synergy between data and programmatic out-of-home (pDOOH) advertising work? Last update: August 14, 2025 Why is data so important in outdoor programmatic advertising? Data is the raw material of modern advertising, coming from various sources.

Taggify

Jul

10th

2025

15:00

CT_Monitor Company

Why Programmatic DOOH Is Effective Non-intrusive Advertising | Technology

In a digital environment saturated with ads that interrupt and overwhelm users, brands are prioritizing channels that communicate effectively without being invasive. In this context, programmatic digital out-of-home advertising (pDOOH) stands out as a less intrusive way to connect with consumers.

Taggify

May

20th

2025

20:53

Digital Out-of-Home Advertising in Retail Media: A Strategic Opportunity for Brands | News

In 2025, Digital Out-of-Home Advertising (pDOOH) on screens located in retail stores has become a key tool in marketing strategies. Discover why more and more brands are betting on this channel to maximize their impact and return on investment.

Taggify

Apr

11th

2025

15:11

OOH Summits: The ooh industry events | Market

OOH events have become essential platforms for industry leaders and professionals in Out of Home (OOH) advertising, offering invaluable opportunities to stay ahead of technological trends and creative strategies. These global summits provide a space for the industry to connect, share insights, and explore how digital and programmatic advancements are transforming the world of outdoor advertising.

Taggify

Apr

9th

2025

13:20

Evolution of outdoor advertising: from OOH to pDOOH | Technology

For decades, outdoor advertising was the most effective way to reach mass audiences. But with advances in technology and the growing demand for personalized messages, the industry has undergone a complete transformation. In this article, we review each stage of this evolution and analyze the benefits of each.

Taggify

Mar

21st

2025

12:16

Robotics,

Why programmatic OOH drives optimization and standardization in outdoor advertising | News

Programmatic outdoor advertising (pDOOH) is revolutionizing the way brands manage their campaigns in public spaces. Thanks to its ability to automate processes and optimize strategies, this approach has become a key ally for advertisers. Last update: March 21, 2025 Automation that transforms the game Programmatic outdoor advertising automates previously time-consuming tasks on a single platform such as space negotiation and campaign planning.

Taggify

Feb

18th

2025

14:45

Interview: Innovation and the evolution of programmatic outdoor advertising | Company

On February 19, 2013, Julio Chamizo joined Taggify, since then leading the industry in programmatic digital outdoor advertising (pDOOH). On the occasion of his twelfth anniversary, we talked to him about his career, achievements and prospects.

Taggify

Taggify's customers primarily consist of advertising, marketing, media agencies companies. Examples of Taggify's customers include Havas Group and Publicis Groupe.

Analysis

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Analysis

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Taggify

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Founded

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Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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