Taggify, founded in 2010, is a privately held company headquartered in Argentina. With a team of approximately 20 employees, the company specializes in developing a digital out-of-home programmatic platform. This platform assists brands in effectively reaching outdoor audiences through targeted advertising campaigns.
On January 24, 2025, Taggify published an article addressing myths surrounding programmatic outdoor advertising, highlighting its increasing accessibility and cost-effectiveness. February 4, 2025, saw the release of another article from Taggify that explored investment projections for out-of-home advertising, including traditional OOH, DOOH, and programmatic DOOH (pDOOH), predicting continued growth. Taggify also published an article on dynamic display ads (DCO), explaining their capacity for real-time message adjustments based on various factors. Finally, Taggify noted the increasing use of pDOOH for maximizing marketing impact during peak commercial periods and holidays in another article.
Taggify offers 4 products in the ad tech industry. Taggify's product portfolio comprises of RTB and programmatic, data, targeting and identity and marketer and agency technology.
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Taggify's revenues were less than $10M in 2023. Caretta Research has split Taggify's revenue into 4 different product categories, the largest of which is supply side platform (SSP). For full access to Taggify's revenue breakdown subscribe to Caretta Portal.
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