Taggify, a privately owned company founded in 2010 and headquartered in Argentina, develops a programmatic platform for digital out-of-home advertising. The company, which employs approximately 20 people, focuses on real-time bidding (RTB) and programmatic solutions. In 2023, Taggify's revenue was less than $10 million.
On August 14, 2025, a news story discussed the importance of data in programmatic out-of-home (pDOOH) advertising. Another article, published on June 11, 2025, reported on a study showing premium large-format Digital Out-of-Home (DOOH) advertising is up to 5.1 times more effective than online digital formats. A separate article highlighted the growing use of pDOOH in retail stores as a key marketing tool in 2025. Finally, on September 3, 2025, news emerged of a partnership resulting in the addition of 40 new digital billboards in Ecuadorian cities. These billboards are located in Quito, Guayaquil, and Cotocollao.
Taggify offers 4 products in the ad tech industry. Taggify's product portfolio comprises of data, targeting and identity, RTB and programmatic and marketer and agency technology.
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Taggify's revenues were less than $10M in 2023. Caretta Research has split Taggify's revenue into 4 different product categories, the largest of which is supply side platform (SSP). For full access to Taggify's revenue breakdown subscribe to Caretta Portal.
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Taggify's customers primarily consist of advertising, marketing, media agencies companies. Examples of Taggify's customers include Havas Group and Publicis Groupe.
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