United Rugby Championship, also known as URC, is a privately owned entity headquartered in Ireland. Founded in 2001, the organization operates with approximately 30 employees and reported $11.4M in revenue as of 2023. As a tier 2 media tech buyer, the company oversees an annual rugby union competition featuring 16 professional teams from Ireland, Italy, Scotland, South Africa, and Wales. The current name, United Rugby Championship, was adopted in 2021 following the league's expansion to include four South African teams previously participating in the SANZAR Super Rugby competition. The competition was previously known as Guinness Pro.

Revenue

Founded

2001

Headcount

30

Headquarters

Ireland

Primary Segment

Contact sports

Ownership

Privately Owned

News Summary:

On April 2, 2026, URC TV, the United Rugby Championship's direct-to-consumer platform, reported transformative first-year results with Eluvio, achieving a 62% reduction in streaming costs, a 64% increase in transaction growth, and a 35% rise in revenue by delivering live multi-view matches, video-on-demand highlights, and archives to fans. Previously, on March 26, 2026, South African franchises secured 20 points, actively pursuing URC playoff glory and aiming to maintain momentum in the playoff race. This followed comments on February 26, 2026, from Springboks great Schalk Burger, who highlighted that Republic teams were axed from Super Rugby in 2020 and subsequently aligned their club game with the northern hemisphere. Earlier, on December 27, 2025, URC CEO Martin Anayi detailed the tournament's intention to push for a global rugby calendar in 2026, noting the significant growth in quality and attendance since the Pro14 rebranded to the URC in 2021 with the addition of South Africa’s "big four" teams from Super Rugby.

Similar Companies

Subscribe for full access to United Rugby Championship (URC)'s profile
United Rugby Championship (URC) offers 2 products in the sports and media and telecoms services industries. United Rugby Championship (URC)'s product portfolio comprises of contact sports and media and TV services.
Subscribe for full access to United Rugby Championship (URC)'s products in full detail
United Rugby Championship (URC)'s revenues were less than $25M in 2023. Caretta Research has split United Rugby Championship (URC)'s revenue into 2 different product categories, the largest of which is rugby Union. For full access to United Rugby Championship (URC)'s revenue breakdown subscribe to Caretta Portal.
Subscribe for full access to United Rugby Championship (URC)'s revenue in full detail
Examples of United Rugby Championship (URC)'s suppliers include AE Live and StreamAMG.

Example Suppliers

Subscribe for full access to United Rugby Championship (URC)'s profile
United Rugby Championship (URC) sells broadcasting rights of its rugby Union competitions to 16 companies globally, covering 4 countries. United Rugby Championship (URC)'s rights holders include BBC. United Rugby Championship (URC) currently holds broadcasting rights for sports competitions including rugby union.

Example Sports Rights Customers

Subscribe for full access to United Rugby Championship (URC)'s profile

Example Sports Rights Suppliers

Subscribe for full access to United Rugby Championship (URC)'s profile