Comscore is a publicly owned company headquartered in the US. Founded in 1999, it employs approximately 1,080 individuals and reported $357.5M in revenue as of 2025. The company functions as a tier 1 media tech buyer, specializing in ad measurement and verification, with a primary focus on media analytics and audience measurement.

2025 Revenue

Founded

1999

Headcount

1,080

Headquarters

US

Primary Segment

Ad measurement and verification

Ownership

Publicly Owned

Deployments

45

News Summary:

On April 21, 2026, Comscore announced it renewed and extended contracts with more than fifteen broadcast clients for local measurement services. These partnerships, which include deals with large broadcast TV station groups such as Sinclair Inc., underscore the growing need for localized measurement. The company stated these agreements support national decision-making and modernize audience tracking to cater to diverse viewing behaviors.

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Comscore offers products in the ad tech and services industry. Comscore's product portfolio comprises of ad measurement and verification.
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Comscore's revenues were $357.5M in 2025. All the revenue comes from cTV measurement, attribution and fraud.
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Comscore's customers primarily consist of telecoms companies. Examples of Comscore's customers include Comcast Xfinity, AT&T and Charter Communications. Comscore has commercial and technical partners like Dish Network, Roku and Amazon Web Services (AWS). Comscore has suppliers like Red Bee Media.

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