Epsilon is a privately owned global advertising and marketing technology company founded in 1969 and headquartered in the United States. It is a subsidiary of Publicis Groupe. The company has over 8,610 employees and generates over $1 billion in annual revenue. Epsilon provides data-driven marketing solutions to clients in various industries, helping them reach and engage their target audiences more effectively. The company offers a wide range of services, including data management, analytics, personalization, and campaign management. Epsilon's clients include some of the world's largest brands, such as Coca-Cola, Ford, and Verizon.
Epsilon offers 3 products in the ad tech industry. Epsilon's product portfolio comprises of RTB and programmatic, marketer and agency technology and retail and commerce media.
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Epsilon's revenues were over $1B in 2023. Caretta Research has split Epsilon's revenue into 3 different product categories, the largest of which is customer data platforms (CDP). For full access to Epsilon's revenue breakdown subscribe to Caretta Portal.
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