Epsilon

http://www.epsilon.com
https://www.linkedin.com/company/epsilon/

Epsilon, a privately-owned US-based company founded in 1969, is a global provider of marketing and agency technology. With over 11,130 employees and revenues exceeding $1 billion in 2023, it operates as a subsidiary of Publicis Groupe. Its offerings include technology for marketers and agencies, and it owns several subsidiaries, including CitrusAd, Conversant, Catapult Marketing, and Lotame.

2024 Revenue

Founded

1969

Headcount

11,125

Headquarters

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

Deployments

News Summary:

On September 18, 2025, Epsilon Technologies Group announced the expansion of its professional services portfolio to include specialized consulting for artificial intelligence. The company also received a $28.7 million contract from the U.S. Navy on an unspecified date to provide technical and ship repair support services to the Southwest Regional Maintenance Center.

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Epsilon offers 4 products in the media and telecoms services and ad tech industries. Epsilon's product portfolio comprises of RTB and programmatic, marketer and agency technology and search, social, and retail media.

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Epsilon's revenues were over $1B in 2024. Caretta Research has split Epsilon's revenue into 4 different product categories, the largest of which is customer data platforms (CDP). For full access to Epsilon's revenue breakdown subscribe to Caretta Portal.

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Dec

12th

2025

09:13

B2B Tag

Germany Financial Lifestyles Consumer Report 2025

We utilize Mintel Reports, Trends and Comperemedia to mine for insights across the numerous business verticals that Epsilon serves, such as CPG, automotive, telecom, healthcare/pharma, retail and financial services. By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players. For our organization, it’s about depth and breadth. Having one without the other doesn’t enable success in our business.

Mintel

Dec

11th

2025

04:44

Emerging Tech, B2B Tag

AI Strategy Shifts, Financial Literacy Reform: The Week in Talent

AI-driven organizational shifts are redefining workforce strategies across the Americas, while Mexico considers embedding financial education in its school system to close longstanding knowledge gaps. Meanwhile, Mexican authorities have outlined a path toward a 40-hour workweek beginning in 2027, coinciding with record employment growth that highlights labor market resilience despite slowing investment.

Mexico Business

Dec

10th

2025

18:30

B2B Tag

How to develop a brand strategy: Your roadmap to success

Your brand is how people feel about your business or products. It’s what they say about you when you’re not around. And it’s in your best interest that they say positive things. But a strong brand doesn’t magically develop—you have to build it.

Epsilon

Dec

9th

2025

11:06

B2B Tag

How Retail Media Networks Transform Digital Advertising & Targeting

Michael Ellgass, EVP, Client Sales and Insights, Marketing and Media Mark Hurst, Head of Retail Media EMEA Alistair Leathwood, Head of Analytics, Insights and Media, APAC Retail Media Networks (RMNs) have been game changers in digital advertising, enabling retailers and brands to better connect with the “right” consumers and drive measurable results as part of their omnichannel strategy.

Circana

Dec

8th

2025

18:30

B2B Tag

Epsilon named a Leader in The Forrester Wave™: Loyalty Platforms 2025

If you have any questions about our services, need some help, or just want to chat, we're here for you. Simply fill out the form below, and one of our team members will reach out to you soon.

Epsilon US

Dec

7th

2025

18:30

B2B Tag

Dynamic Creative Optimization (DCO): What it is and why it matters

Brands spend a lot of time, money and resources trying to figure out who to talk to and how to reach them. But if you only have a handful of creative versions to deliver that message to a consumer, what's the point? This is where dynamic creative optimization (DCO) comes in, allowing marketers to personalize ad creative to individual shoppers.

Epsilon

Dec

7th

2025

18:30

Emerging Tech

The Retail Media Rush: What’s in Store for 2026?

As 2026 approaches, we examine what could be in store for retail media. As the sector booms, we asked experts from across the ad tech ecosystem what they expect from the year ahead. As we progress through Q4, it’s the season to impress.

ExchangeWire

Dec

5th

2025

11:37

OPINION Christmas ads are already rehearsing for HFSS

From January 2026, UK HFSS legislation will ban paid-for online ads for foods high in fat, salt, or sugar and impose a 9pm TV watershed. Esme Robinson, director, platform solutions, Epsilon, looks at the impact on Christmas.

InternetRetailing UK

Dec

5th

2025

09:42

B2B Tag

Decision Marketing at 15: The ‘Big Bang’ for retail media

Remember the days when retail media was called shopper marketing, and was dominated by gondola ends, shelf-wobblers and take-ones devised by sales promotion agencies? Yep, that was 2010. Fast-forward 15 years and the channel has exploded into a multi-billion-dollar industry, projected to exceed $150bn globally in 2025 and accounting for more than 20% of all digital advertising spend.

Decision Marketing

Dec

5th

2025

09:42

B2B Tag

Decision Marketing at 15: The ‘Big Bang’ for retail media

Decision Marketing

Dec

4th

2025

21:48

B2B Tag

AI, Data, Talent Pressures Redefine Organizational Strategy

AI, talent pressures, and shifting work models are reshaping organizations as leaders rethink data, skills, and HR strategies across the Americas. Epsilon hosted global strategist and author Rishad Tobaccowala for a conference examining how organizations are restructuring work, talent strategies, and data use amid rapid technological and demographic shifts.

Mexico Business

Dec

4th

2025

05:11

B2B Tag

vPoP Datasheet

Epsilon’s vPoP service provides a fast and cost-effective way to extend your network footprint without investing in physical infrastructure. With flexible demuxing, protocol conversion, and seamless integration across TDM, Ethernet and Optical technologies, vPoP enables you to deploy capacity into key data centres and interconnect with partners worldwide. Download this datasheet to explore how vPoP helps you break down high-capacity circuits, connect across diverse interface types, and access Epsilon’s global multi-service ecosystem with speed and simplicity.

Epsilontel

Epsilon's customers primarily consist of retail Pharmacies, physical retail and hospitality companies. Examples of Epsilon's customers include Costco Wholesale, Walgreens and Marriott International.

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Epsilon

2024 Revenue

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News Summary:

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