Cadent

http://www.thenewcadent.com
https://www.linkedin.com/company/wearecadent/

Cadent, also known as BlackArrow, is a US-headquartered, privately owned company operating as a subsidiary of Novacap. Founded in 2005, it employs approximately 710 individuals and reported $450.0M in revenue as of 2024. With AdTheorent listed as a subsidiary, Cadent functions as a tier 1 media tech buyer, specializing in data, targeting, and identity by providing data-driven solutions for buying and selling TV advertising across cable, broadcast, and CTV.

2024 Revenue

Founded

2005

Headcount

708

Headquarters

Primary Segment

Data, targeting and identity

Ownership

Privately Owned

Deployments

News Summary:

Cadent began an eight-week project to replace 1km of gas pipes in Spalding on September 8. On September 2, Cadent facilitated demonstrations of Sperryn semi-concealed meter box kits. Cadent undertook disconnection works in Clacton, resulting in the closure of Black Electric Parade for three days starting September 22. The QKS Group SPARK Matrix™ rated Cadent's AdTech Platform technology favorably in terms of technology excellence and customer impact.

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Cadent offers 3 products in the ad tech and services industry. Cadent's product portfolio comprises of data, targeting and identity, RTB and programmatic and marketer and agency technology.

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Cadent's revenues were less than $500M in 2024. Caretta Research has split Cadent's revenue into 3 different product categories, the largest of which is data clean rooms, identity resolution and audience activation. For full access to Cadent's revenue breakdown subscribe to Caretta Portal.

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Dec

16th

2025

11:24

B2B Tag

How a State Tourism Board Reached 4.7M Households with 95% Unique Reach Using Predictive, Cross-Screen Media

The travel and tourism industry has emerged as one of the most aggressive investors in connected TV advertising. Nielsen's Annual Marketing Report found that travel brands are leading across industries in their intent to increase CTV spending in 2025.

Cadent

Oct

1st

2025

14:51

Big Data/Analytics, Artificial Intelligence

Cadent Closes Upfront with Double-Digit Growth, Powered by Predictive AI Across TV and Digital

Cadent , the predictive advertising company, announced the close of its annual Upfront with 26% year over year growth as advertisers embrace an approach that unifies audiences across all media to improve holistic business outcomes. Cadent’s Predictive Intelligence — anchored in 15 years of machine learning across 22,000 custom models — scores impressions before they are purchased and continuously optimizes campaigns in real time.

MarTech Series

Sep

30th

2025

07:45

Regulatory and Legal

REG - Cadent Finance PLC Cadent Gas Limited - Publication of Suppl.Prospcts

Cadent Finance plc (Legal Entity Identifier: 5493005M8TJ0J6IMUF67) 30 September 2025 Publication of Supplementary Prospectus The following Supplementary Prospectus has been approved by the Financial Conduct Authority and is available for viewing: Supplementary Prospectus dated 30 September 2025 (the "Supplementary Prospectus") relating to the £7,000,000,000 Euro Medium Term Note Programme of Cadent Finance plc, guaranteed by Cadent Gas Limited.

TradingView

Sep

25th

2025

18:30

Financial Results, Funding Activities

Cadent Capital Advisors LLC Invests $1.92 Million in GE Vernova Inc. $GEV

Cadent Capital Advisors LLC purchased a new position in GE Vernova Inc. (NYSE:GEV - Free Report) during the 2nd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission.

MarketBeat

Sep

25th

2025

18:30

M&A Activities

Cadent Capital Advisors LLC Acquires Shares of 12,652 Palantir Technologies Inc. $PLTR

Cadent Capital Advisors LLC acquired a new stake in Palantir Technologies Inc. (NASDAQ:PLTR - Free Report) in the second quarter, according to the company in its most recent filing with the Securities and Exchange Commission (SEC).

MarketBeat

Sep

5th

2025

11:17

CT_Monitor Company

Lincolnshire County Council and Cadent look at ways to reduce impact of gas works in Spalding

Highways chiefs are working with a utility firm to try to minimise the impact of major works. Cadent is set to begin at project to begin an eight-week project to replace 1km of gas pipes in Spalding on Monday (September 8).

LincsOnline

Sep

1st

2025

18:30

New Offerings, CT_Monitor Company

Sperryn Meter Boxes Now Stocked by Cadent

Sperryn Meter Boxes Now Stocked by Cadent September 2nd 2025 A big thank you to Cadent Gas Limited Ellesmere Port and Cadent Bootle, especially Barry, Graham, Danny, and Deb for recently facilitating demonstrations of our Sperryn semi-concealed meter box kits.

Crane Building Services & Utilties

Aug

31st

2025

17:00

Operational Challenges, CT_Monitor Company

Roadworks and road closures to take place in Essex

Essex County Council has shared its public notices of upcoming roadworks across the county. Harwich and Manningtree No works to report. Clacton and Frinton Black Electric Parade, Clacton will be closed for three days from September 22 while disconnection works are undertaken by Cadent.

Harwich and Manningtree Standard

Aug

31st

2025

16:52

Operational Challenges, CT_Monitor Company

Roadworks and road closures to take place in Essex

Gazette Standard UK

Aug

29th

2025

12:12

Negative News, CT_Monitor Company

'It’s going to be painful': Nightmare Cadent gas roadworks will choke Hoylake traffic for weeks

People in Hoylake worry weeks of road works on one of only two routes out of town will be “painful.” Sign up to our LiverpoolWorld Today newsletter Sign up Thank you for signing up! Did you know with an ad-lite subscription to LiverpoolWorld, you get 70% fewer ads while viewing the news that matters to you.

Liverpoolworld

Aug

26th

2025

05:30

Awards and Recognitions, CT_Monitor Company

Cadent Positioned as the Leader in the SPARK Matrix™: AdTech Platform, 2025 by QKS Group

The QKS Group SPARK Matrix™ provides competitive analysis and ranking of the leading AdTech Platform vendors. Cadent, with its comprehensive technology for AdTech Platform, has received strong ratings across the parameters of technology excellence and customer impact.

Cadent

Aug

25th

2025

18:30

Awards and Recognitions, CT_Monitor Company

Cadent Positioned as the Leader in the SPARK Matrix™: AdTech Platform, 2025 by QKS Group

Pune, India, Aug. 26, 2025 (GLOBE NEWSWIRE) -- The QKS Group SPARK Matrix™ provides competitive analysis and ranking of the leading AdTech Platform vendors. Cadent, with its comprehensive technology for AdTech Platform, has received strong ratings across the parameters of technology excellence and customer impact.

Globe Newswire

Cadent's customers primarily consist of broadcast television and radio and media and TV services companies. Examples of Cadent's customers include Allen Media Broadcasting and Dish Network. Cadent has commercial and technical partners like Neustar, Acxiom and Epsilon. Examples of Cadent's suppliers include boostr and Telestream.

Analysis

Data

Analysis

Data

Cadent

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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