Italiaonline, a privately owned company headquartered in Italy, was founded in 2013 and has approximately 2750 employees. The company specializes in software development, providing a portfolio of digital advertising services.
On April 22, 2026, Italy saw the deployment of AI employees to 100,000 small businesses, illustrating how the technology can assist professionals, such as plumbers, in managing customer calls efficiently and preventing lost revenue from missed opportunities. This development followed Italiaonline, Italy’s largest internet company, announcing on April 21, 2026, a strategic partnership with Vendasta. The collaboration will power "MARiO," Vendasta's AI workforce platform, with the aim of democratizing enterprise-grade AI for over 100,000 Italian small and medium-sized businesses (SMBs), replacing fragmented digital tools with a unified AI Workforce designed to capture revenue and automate growth. Previously, on February 20, 2026, Italiaonline expanded its Web & Communication Solutions (W&CS) business unit by launching an Affiliate Advertising service. This new offering provides performance-related remuneration for medium and large enterprises, designed to strengthen lead acquisition activities and support corporate client growth through paid online advertising based solely on search results.
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Italiaonline offers products in the media and telecoms services industry. Italiaonline's product portfolio comprises of search, social, and retail media.
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