MGID, a privately owned company headquartered in the US, was founded in 2008 and employs approximately 700 individuals. Providing advertising services, the company functions as an ad technology provider focusing on native performance advertising solutions. It maintains 12 offices worldwide and serves customers across more than 200 countries.
On August 26, 2026, MGID highlighted how enabling Google demand within its widgets can help publishers maximize monetization and achieve higher total page yield through increased competition, without disrupting their existing setups. This follows an update to its CPA Tune feature on August 24, 2026, which the company stated became smarter at finding conversions to adapt to shifting user interests and changes in traffic performance.
MGID's customers primarily consist of software Development, advertising Services and food and Beverage Services companies. Examples of MGID's customers include The Coca-Cola Company, Italiaonline and Opera.