MiQ, a privately owned company headquartered in the UK, was founded in 2010 and employs approximately 1,200 people. The company operates as a marketing intelligence provider, offering programmatic marketing campaigns and support in boosting data science and analytics capabilities.
On July 23, 2026, Fiona Roberts stepped down as MiQ’s managing director ANZ. Roberts led MiQ’s Australian and New Zealand operations since 2018, overseeing local growth, technology expansion, and relationships across the digital advertising ecosystem. MiQ positioned this leadership change as a significant moment marking the company's next phase of growth across the region. Previously, on July 14, 2026, MiQ marked the one-year anniversary of its MiQ Sigma platform, which has powered over 40,000 campaigns for more than 2,300 advertisers since its launch.
Subscribe for full access to MiQ's products in full detail 
